Roxanne Bernstein

Roxanne Bernstein

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Chief Executive Officer
United States

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Jobs verified_user 0% verified
  • Kevins Natural Foods
    Chief Executive Officer
    Kevins Natural Foods
    Apr 2024 - Current (2 years 3 months)
  • ACCO Brands
    EVP and President, ACCO Brands North America
    ACCO Brands
    Sep 2021 - Mar 2024 (2 years 7 months)
    Chief Executive of the Company's largest segment with full P&L accountability and more than 2K employees across 6 offices, 4 manufacturing/distribution facilities, and Asia sourcing/supply chain.
  • Post Holdings
    President, Crystal Farms Dairy Company
    Post Holdings
    Jan 2020 - Jan 2021 (1 year 1 month)
  • Post Holdings
    SVP, Chief Marketing Officer, Post Consumer Brands
    Post Holdings
    Jan 2016 - Jan 2020 (4 years 1 month)
  • Heritage Home Group LLC
    Chief Marketing Officer
    Heritage Home Group LLC
    Jan 2014 - Jan 2016 (2 years 1 month)
    Direct report to the CEO of a private equity backed furniture company. Charged with driving brand equity and revenue growth among 10 different furniture brands and multi-site company owned retail outlets.
  • Cessna Aircraft Company
    SVP, Marketing and Communications
    Cessna Aircraft Company
    Jan 2012 - Jan 2014 (2 years 1 month)
    Global chief marketer and member of the executive management team reporting directly to the CEO. Charged with developing Cessna's marketing strategy in support of three distinct business lines -- business jets, single-engine propeller aircraft, and customer service -- totaling more than $3B in revenue. Developed a global market segmentation leading to the creation of a robust lead generation engine focused on relevant customer industry verticals -- resulted in significant pipeline development and aircraft sales. Developed integration and activation plans for newly acquired global customer service centers and Chinese joint ventures. Established effective marketing operations across the globe.
  • Kraft Foods
    General Manager and Senior Category Business Director
    Kraft Foods
    Jan 2008 - Jan 2012 (4 years 1 month)
    Led a cross-functional business team to develop and launch the most successful new business launch in Kraft Foods' history -- MiO Liquid Water Enhancer Led the strategic growth and turn-around of the Powdered Beverage business, a $1Bn category (Kool-Aid, Crystal Light, Country Time, and Tang)
  • Kellogg Company
    Senior Brand Manager
    Kellogg Company
    Jan 2005 - Jan 2008 (3 years 1 month)
    Led strategy, planning, and execution of Kellogg's first ever venture into Super Bowl advertising -- full scale 360 program resulted in significant market share and profitability gains for Kellogg's Frosted Flakes. Led the development of 18 new products across three categories and two business units with a total first year delivery of over $240MM that has proven highly sustainable
  • Kraft Foods
    Brand Manager
    Kraft Foods
    Jan 2001 - Jan 2005 (4 years 1 month)
    Drove significant trifecta growth (revenue, profitability, and market share) of Kool-Aid ready to drink. Activated a partnership between Kool-Aid Bursts and Chuck E. Cheese's and led the development of Kool-Aid Jammers with an innovative clear-back pouch. Expanded market share for Capri Sun through brand design upgrades, advertising effectiveness, and the launch of Capri Sun Sport.
  • US ARMY
    Captain
    US ARMY
    Jan 1996 - Jan 2001 (5 years 1 month)
    Responsible for the health, welfare, and combat readiness of 20 - 200 enlisted soldiers and non-commissioned officers. Led nuclear, biological, and chemical warfare training, weapons qualifications, and vehicle readiness for a 200-person battalion. Managed personnel operations for members of the Army, Navy, Air Force, Marines, and Coast Guard across 36 geographically dispersed locations throughout the western United States. Competed for a berth to the US Olympic Trials as a member of the Army's World Class Athlete Program in track and field; simultaneously marketed the US Army to potential recruits across the US.
Education verified_user 0% verified
  • Northwestern University  Kellogg School of Management
    Women's Director Development Program
    Northwestern University Kellogg School of Management
  • United States Military Academy at West Point
    Systems Engineering, Systems Engineering
    United States Military Academy at West Point
  • Colorado State University
    MBA, Business
    Colorado State University
  • United States Military Academy at West Point
    BS, General Engineering
    United States Military Academy at West Point
Projects (professional or personal) verified_user 0% verified
    Awards verified_user 0% verified
    • O
      50 Most Influential and Inspiring Female Leaders
      Office Products International
      Jan 2023
    • P
      Top Women in Grocery (Senior Level Executives)
      Progressive Grocer
      Jan 2019
    This is a community-created genome.