Alan Pezo

Alan Pezo

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HubSpot Expert in CRM Integrations & Automations | Growth Marketing & Operations Leader | Founder HiringSpot.io
Buenos Aires, Argentina

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Jobs verified_user 0% verified
  • BetterPros
    Sales Manager
    BetterPros
    Jul 2026 - Current (4 months)
    🏗️ BetterPros connects U.S. architecture, engineering, and construction firms with top-tier professionals from Latin America. As Sales Manager, I lead business development efforts targeting AEC firms across the U.S. that need to scale their technical teams faster and more cost-effectively than local hiring allows. ⚡ What I focus on:
    • Identifying AEC firms with active hiring constraints and upcoming project-driven headcount needs
    • Running consultative discovery processes to connect talent solutions to real operational gaps
    • Building a structured outbound pipeline using HubSpot, AI-assisted prospecting, and data-driven outreach
    • Developing personalized proposals that tie staffing decisions to business outcomes 🚀 I br
  • Xometry
    Marketing Automation Specialist
    Xometry
    Jan 2025 - Dec 2025 (1 year)
    ⚙️ Xometry is a leading AI-enabled marketplace for custom manufacturing, connecting buyers with suppliers across the U.S. and globally. As Marketing Automation Specialist, I owned the design and execution of marketing automation systems that supported lead management, customer engagement, and operational efficiency across the marketing org. ⚡ Key contributions:
    • Built and optimized end-to-end automation workflows across HubSpot and Salesforce, covering email sequences, lead scoring, lifecycle stages, and CRM data synchronization
    • Designed and maintained integrations between marketing platforms using Zapier and internal databases, ensuring clean, consistent data flow across the stack
    • Implemented lead scoring models to prio
  • BetterPros
    Growth Marketer
    BetterPros
    Jun 2024 - Dec 2024 (7 months)
    📈 Drove sustainable business growth through full-funnel marketing campaigns across paid and organic channels. ⚡ Key contributions:
    • Designed and executed multi-channel acquisition campaigns, combining paid media, email, and organic growth
    • Integrated prospecting tools into HubSpot CRM and automated lead follow-up across web flows
    • Built and optimized SMS, email marketing, and lead nurturing sequences
    • Collaborated with sales and product teams to align marketing output with revenue goals 🔧 Tech stack: HubSpot
    • Hotjar
    • Semrush
    • SMS automation
    • Web analytics
  • BetterPros
    Marketing Automation Specialist
    BetterPros
    Dec 2023 - Jul 2024 (8 months)
  • HiringSpot.io
    Founder
    HiringSpot.io
    Dec 2022 - Dec 2024 (2 years 1 month)
    🏅 Co-founded HiringSpot, an AI-powered recruitment platform built to rethink how companies find and evaluate talent. Led the company's vision, strategy, and execution from zero to MVP, spanning product development, go-to-market strategy, fundraising, and business growth. ⚡ What building this taught me:
    • How to validate a product idea with real users and limited resources
    • How to make real hiring decisions under uncertainty, not just talk about them
    • How to turn technology into something people actually need, not just something that sounds good in a deck 🚀 Outcome: functional MVP launched, initial strategic partnerships secured, and a founder's perspective that shapes every sales conversation I have today.
  • dLocal
    Marketing Automation Specialist
    dLocal
    Aug 2022 - Oct 2023 (1 year 3 months)
    💳 dLocal is a global payments platform operating across 40+ emerging markets. ⚙️ Built the company's marketing automation ecosystem from the ground up using HubSpot, designing scalable workflows, improving data management, and connecting marketing activity with broader business processes. ⚡ Key contributions:
    • Designed and implemented 30+ automation processes across a global organization
    • Integrated HubSpot with internal and external platforms to improve data synchronization
    • Built segmentation strategies and lead management flows that improved engagement at scale
    • Promoted CRM adoption across teams and supported initiatives reaching a global customer base
  • F
    Head Of Marketing
    Fichap
    Jun 2021 - Aug 2022 (1 year 3 months)
    📊 Joined Fichap as Marketing Analyst where I learn the basics on marketing and automation. Led the company's full marketing and growth strategy, combining strategic leadership with hands-on execution across demand generation, brand, paid media, content, CRM, and automation. ⚡ Key contributions:
    • Built and managed HubSpot processes end-to-end: workflows, landing pages, forms, chatbots, and email campaigns
    • Planned and executed digital acquisition campaigns across paid and organic channels
    • Monitored KPIs across all channels and used data to optimize budgets, messaging, and conversion
    • Coordinated with sales and external partners to align marketing output with commercial goals
  • F
    Marketing analyst
    Fichap
    Mar 2021 - Feb 2022 (1 year)
  • Itaú Unibanco
    Human Resources Assistant Intern
    Itaú Unibanco
    Jan 2021 - Mar 2021 (3 months)
    🏦 Supported recruitment, employee administration, and day-to-day HR operations at one of Latin America's largest financial institutions. ⚡ Key contributions:
    • Coordinated interview scheduling and candidate communications across multiple roles
    • Maintained accurate employee and applicant data in HR systems
    • Gained an early, firsthand understanding of how large organizations evaluate and hire talent, a perspective that shapes how I think about recruitment today.
Education verified_user 0% verified
  • Platzi
    Platzi — Marketing y publicidad
    Platzi
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