Erika Medina Vecchini
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Erika Medina Vecchini

Erika Medina Vecchini  new_releases

About

Detail

Founding Managing Director
Puerto Rico

Timeline

work
Job
school
Education

Résumé

Jobs verified_user 0% verified
  • Endeavor
    Founding Managing Director
    Endeavor
    Feb 2018 - Current (7 years 4 months)
    -Leading the launch of Endeavor's Puerto Rico chapter. Endeavor is a global network of trust for more than 2,100 high impact entrepreneurs from 35+ markets, including 40+ unicorns, with combined revenues of over $28BN. This was a historic step in recognizing the island's entrepreneurial and growth potential. -Recruiting and promoting portfolio of 25 founders, out of 100+ screened companies, leading companies in Healthcare, Fintech, EdTech, and E-commerce with combined revenues of $400MM+, to join Endeavor's rigorous selection process. -Acting as main liaison to drive deal flow opportunities between local and international entrepreneurs and VC funds, resulting in over $3MM in capital investments on Endeavor companies in Puerto Rico and L
  • I
    Chief Business Development Officer
    Industrial Development Company
    Mar 2017 - Jan 2018 (11 months)
    -Served as trusted advisor to the Secretary of Economic Development and key component of the Executive Team, providing strategic guidance on a bold policy agenda (pre and post Hurricane Maria) positioning Puerto Rico as an investing destination and innovation hub, including leading the team to develop the pitch proposal for Amazon's new HQ in the Americas. -Managed 6 director-level direct reports and supervised an industrial business development operation of 30+ employees. -Acted as CMO, managing the marketing strategy with a budget of $10MM+ to implement DDEC / PRIDCO's missions, in both local and international markets, lanching the first international cross marketing campaign to promote the island as and innovaction hub under the slog
  • iCrossing
    Business Development & PM Consulting
    iCrossing
    Nov 2016 - Mar 2017 (5 months)
  • SamyRoad
    Business Development Consultant
    SamyRoad
    May 2016 - Oct 2016 (6 months)
  • F
    Senior Account Manager
    ForceMajeure
    2014 - 2016 (2 years 1 month)
    -Managed 10+ regional (LATAM & Asia) award winning product innovation and branding design projects for Diageo spirits' leading brands in whiskey and rum categories, overseeing combined budgets of $4MM+ and supervising cross-disciplinary teams of 8+. -Focused on project-based proposal development with a 99% approval rate, increasing Diageo account revenue over 20% YTD by leveraging clients' relationship and trust.
  • D
    Co-Founder & COO
    Design in Puerto Rico
    Jan 2013 - Feb 2017 (4 years 2 months)
  • S
    Special Assistant to the Chief Advisor on Education
    Sports and Recreation Eagle Academy
    2009 - 2011 (2 years 1 month)
    -Asigned representative of the Governor at the taskforce for School for the 21st Century Program, initiative lead by the Public-Private Partnership Authority to implement a $753MN project for the modernization of 100 schools of the Public Education System of PR. -Asigned team's lead at the Counsel for Modernization and Reform led by the Secretary of State, in charge of framing initiatives to streamline government operations, restructure governmental agencies, and implement cost-cutting plans to save over $250 million per year.
  • R
    Regional Acct Director, Imaginity
    2005 - 2008 (3 years 1 month)
    ARG -Leveraged personal relationship with VP of Marketing at Kimberly Clark (KCC) to include Imaginity in its global account review for the LatAm Fem Care Division's 300+ SKUs, while leading strategic planning that resulted in the biggest new business win in the company's history ($12MM), beating out 5 leading global competitors. -Strategized business development plan around Latin America targeting CPG corporate leaders, opening markets like Puerto Rico, Panamá, Chile and Perú. Achievements: 25% revenue growth in a 2yr period.
  • Toyota
    Account Director, Badillo Nazca Saatchi & Saatchi
    Toyota
    2003 - 2004 (1 year 1 month)
    PR -Strategized and executed, along with the company's CEO, the first experiential marketing plan to launch car brand Scion (Toyota) in Puerto Rico, including Award Winning ATL & BTL campaigns, managing yearly combined budgets of over $10MM.
Education verified_user 0% verified
  • Teachers College, Columbia University
    Master of Arts, Education Policy and Social Analysis
    Teachers College, Columbia University
    Jan 2012 - Jan 2013 (1 year 1 month)
  • ESEADE
    Certificate, Art Curartorship
    ESEADE
    Jan 2005 - Jan 2006 (1 year 1 month)
  • American University
    B.A. Public Communication
    American University
    1998 - 2002 (4 years 1 month)
Awards verified_user 0% verified
  • M
    Managed 10+ regional (LATAM & Asia) award winning product innovation and branding design projects for Diageo spirits
  • R
    Rico, Panamá, Chile and Perú. Achievements: 25% revenue growth in a 2yr period
  • (
    (Toyota) in Puerto Rico, including Award Winning ATL & BTL campaigns, managing yearly combined budgets of over $10MM