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Estefanía Pardo

About

Detail

SEO Specialist & Web Performance Analyst
Bogota D.C., Colombia
Contact Estefanía regarding: 
work
Full-time jobs
Starting at USD2.5k/month

Timeline

work
Job
school
Education

Résumé

Jobs verified_user 0% verified
  • Scorpion
    Ranking Specialist public Remote experience
    Scorpion
    Feb 2025 - Current (1 year 9 months)
    • Lead SEO strategies for U.S.-based local service businesses, including pest control, damage restoration & HVAC companies.
    • Conduct keyword research, competitor analysis, and content
    gap analysis to identify growth opportunities.
    • Optimize website content, site architecture, and internal linking
    structures.
    • Analyze SEO an AI performance using proprietary reporting
    tools.
    • Create client-facing reports and actionable recommendations.
    • Support local SEO initiatives focused on rankings, visibility, and
    lead generation.
  • Modyo
    SEO Manager & Performance Analyst
    Modyo
    Jan 2023 - Current (3 years 10 months)
    • Planning of SEO strategies for websites.
    • Content management.
    • Data based decision making, using data tools like Google Search Console and Google Analytics.
    • Technical SEO Site Audits, keyword rank tracking and other tasks related to website's health.
    • Content review.
    • Collaborating with the design and IT teams to optimize On page and Off page SEO.
    • Researching websites' KPIs using tools like Semrush, Ubersuggest, and screaming frog to create SEO strategies to increase website traffic and brand recognition.
  • Ilumno
    CONTENT AND SEO SPECIALIST
    Ilumno
    May 2022 - Jan 2023 (9 months)
    • SEO strategy planning.
    • Writing, editing, and proofreading of Spanish content for blogs and webpages, with emphasis on SEO.
    • Researchingwebsites' KPIs using tools like Semrush, Ubersuggest, and Google Analytics to create content strategies to increase website traffic, brand recognition and leads generation.
  • ©
    Writing Intern
    ©AZURIUS SL
    Sep 2019 - Apr 2022 (2 years 8 months)
    • Writing and proofreading Spanish content for blogs and websites with an emphasis on SEO.
    • Researching websites' metrics using tools like Ubersuggest and Google Analytics to increase website traffic and creating new content for them.
    • Utilized BrightLocal to perform local SEO audits and monitor search engine rankings across diverse geographic locations, ensuring targeted visibility and optimized content reach for regional audiences.
  • xyz estrategias
    JR DESIGNER
    xyz estrategias
    Jun 2017 - Dec 2017 (7 months)
    • Design mailings, roll-ups, and web and print banners for the luxury hotel chain: Hoteles Estelar.
    • Creating graphic pieces for different social media campaigns.
Education verified_user 0% verified
  • U
    Graduate degree in Social Media Content
    Universitat de Barcelona
    Oct 2019 - Jun 2020 (9 months)
  • Pontificia Universidad Javeriana
    Undergraduate degree in Industrial Design
    Pontificia Universidad Javeriana
    Jan 2012 - Jan 2018 (6 years 1 month)