E

Ella M. Asuncion

About

Detail

Project Manager | Art Director | Creative Strategist | Senior Video Editor & AI Creative Specialist
Philippines

Contact Ella regarding: 
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Timeline


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Résumé


Jobs verified_user 0% verified
  • Residence Supply
    Creative Specialist and Graphic Designer
    Residence Supply
    Jan 2025 - Jan 2026 (1 year 1 month)
    • Designed graphics and campaign assets for the website, Instagram, Shopify, and Amazon.
    • Created ad copy, social media content, and storyboards for video campaigns.
    • Led the visual design team and supported the brand's overall creative direction.
    • Trained team members in generative AI and prompt engineering.
  • R
    Junior Creative Strategist and Lead Graphic Designer
    R2G Digital
    Jan 2025 - Jan 2026 (1 year 1 month)
    • Developed campaign concepts, hooks, scripts, ad copy, and creative briefs.
    • Led the design of paid ads, social graphics, and email campaigns.
    • Edited short-form video ads for Meta, TikTok, and Instagram.
    • Turned brand goals and research into testable creative assets.
  • 1
    Project Manager & Art Director
    1080 Creatives
    Jan 2024 - Jan 2026 (2 years 1 month)
    • Led end-to-end creative production from client brief to final delivery.
    • Directed DTC ads, AI UGC, product visuals, and branded campaigns.
    • Managed editors, designers, and AI creatives to deliver quality work on time.
    • Developed concepts, scripts, storyboards, and campaign direction aligned with brand goals.
  • P
    Senior Video Editor
    Pearl West Agency
    Jan 2024 - Jan 2025 (1 year 1 month)
    • Edited short- and long-form DTC ads for Meta, TikTok, YouTube, and LinkedIn.
    • Created AI-generated medical 3D visuals for advertising campaigns.
    • Developed storyboards and creative direction for video editors.
  • F
    Creative Strategist
    FlowFit Gear
    Jan 2024
    • Developed UGC scripts, ad concepts, offers, and campaign angles.
    • Conducted audience and competitor research to strengthen positioning.
    • Directed product visuals, Meta ad creatives, and website content.
    • Reviewed campaign and funnel performance to guide creative improvements.
  • P
    Video Editor
    Puppy Pads
    Jan 2023
    • Edited performance-focused UGC and paid social video ads.
    • Developed hooks, storyboards, and creative variations for Meta and TikTok.
    • Produced clear, engaging content aligned with the brand's audience and campaign goals.
  • T
    Senior Video Editor and Senior AI Specialist
    Tried and True Media Inc.
    Jan 2022 - Jan 2026 (4 years 1 month)
    • Produced high-performing video ads for Meta, TikTok, YouTube, and LinkedIn.
    • Created AI visuals, UGC content, storyboards, thumbnails, and static ads for health and beauty brands.
    • Combined Premiere Pro, After Effects, and generative AI to streamline creative production.
    • Contributed to campaigns that helped clients triple their profits and get up to 3M monthly revenue.
  • E
    Video Producer and UGC Talent Coordinator
    Ecora Philippines
    Jan 2022 - Jan 2023 (1 year 1 month)
    • Produced high-quality social media videos and ads in collaboration with brand producers.
    • Translated creative briefs into concepts, storyboards, and engaging on-camera content.
    • Ensured each video aligned with the brand's message, audience, and campaign goals.
  • C
    Video Editor and Marketing Associate
    Charles and Co. Jewellers
    Jan 2022 - Jan 2023 (1 year 1 month)
    • Collected and analyzed data from various digital marketing channels and platforms.
    • Implementing Social Media strategies, including UGC marketing, optimizing social media contents, creating brand vision, colors and overall aesthetic branding.
  • I
    Marketing & Sales Assistant
    ITEXMO
    Jan 2021
    Supported lead generation, executive coordination, video editing, and social content.
  • W
    Brand Specialist
    What She Pleases
    Jan 2020 - Jan 2022 (2 years 1 month)
    • Developed brand identity, visual direction, and campaign concepts.
    • Created social media content, marketing copy, and branded assets.
    • Maintained consistent messaging and design across digital platforms.
  • B
    Real Estate Virtual Assistant
    Balai Realty
    Jan 2020 - Jan 2021 (1 year 1 month)
    Managed administrative tasks, listings, client inquiries, research, and social media.
  • R
    Freelance Graphic Designer
    RCD Royalty
    Jan 2020
    Designed social media graphics, promotional materials, and branded content for online promotions.
  • S
    Digital PR Editor
    St. Paul University Manila
    Jan 2019 - Jan 2022 (3 years 1 month)
    Created editorial and social content, captions, scripts, and publishing schedules.
Education verified_user 0% verified
  • University of the Philippines Open University
    Digital Marketing for Entrepreneurs (DMfE), Non-Formal Certification Course
    University of the Philippines Open University
  • T
    Certification in Digital Marketing Level III
    TESDA
  • S
    Bachelor's Degree in Communication
    St. Paul University - Manila
    Jan 2019 - Jan 2022 (3 years 1 month)
    • Best Thesis Awardee
    • Chairperson's Lister