Eleanor C. Madamba Content manager, creator, and writer

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Researcher

Avant Garde Shipping Corporation

Jan 2025 - Dec 2025 (1 year)

As a Researcher at Avant-Garde Shipping Corporation, I conducted thorough research and proactively reached out to potential clients, enhancing our business development efforts. My role involved leveraging strong verbal communication skills to effectively engage with prospects and articulate our value proposition. Additionally, I utilized digital strategy and outreach techniques to expand our market presence. While copywriting was identified as a non-relevant skill, I effectively applied it by crafting compelling proposal letters for prospective clients, which played a crucial role in our marketing strategy and client acquisition efforts. This experience not only showcased my ability to communicate effectively but also highlighted my underst

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Web content writer

Dan Ray SEO Group

Jun 2022 - Aug 2022 (3 months)

As a Web Content Writer, I developed engaging content for Dan Ray's SEO Group, concentrating on optimizing web pages to enhance search engine visibility and user engagement. I effectively utilized Apollo.io for lead generation, which played a crucial role in expanding our audience and improving the overall effectiveness of our content strategy. Additionally, I managed email communications for the client, ensuring that our outreach efforts were cohesive and aligned with our digital marketing goals. This experience further honed my skills in SEO copywriting, content optimization, and digital outreach, allowing me to contribute significantly to the team's success. I also leveraged artificial intelligence tools like Claude and ChatGPT to stream

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Freelance ghostwriter

Learnerpod

Nov 2021 - Dec 2021 (2 months)

As a Freelance Ghostwriter, I created engaging and informative content for LearnerPod, ensuring that each piece resonated with the target audience and aligned with their interests. I utilized Apollo.io to generate leads, enhancing the outreach and effectiveness of the content strategy. Additionally, I applied A/B testing techniques to optimize content performance, which, while primarily associated with paid media, informed my approach to content creation and audience engagement. This analytical method allowed me to refine my writing and marketing strategies, ensuring that the content not only attracted attention but also drove conversions effectively. Furthermore, I employed Notion for project management, which streamlined my workflow and f

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Content Writer and Marketing Manager

Excelmaster and IRDA

May 2021 - Nov 2021 (7 months)

As a Content Writer and Marketing Manager, I was responsible for creating engaging content for ExcelMaster and IRDA, ensuring alignment with brand messaging and audience engagement strategies. My role involved overseeing creative project management and providing creative direction to enhance the overall quality of our content. Additionally, I applied my art direction skills to manage the visual and thematic elements of the content for IRDA, particularly in the e-commerce sector, which helped to create a cohesive and appealing online presence. This experience allowed me to effectively navigate the complexities of the Amazon Marketplace, ensuring that our content was optimized for maximum visibility and impact. Furthermore, I leveraged tools

Web content writer

Binance

Jan 2021 - Current (5 years 7 months)

As a Web Content Writer for Binance Philippines, I developed engaging and informative articles to resonate with our audience. I leveraged my prospecting skills to identify emerging crypto trends, ensuring content timeliness and relevance. My use of Apollo.io deepened my understanding of market dynamics, indirectly supporting content creation by providing insights into audience preferences and trends, thereby enriching article quality and relevance. I managed internal email communications to streamline collaboration and ensure content alignment with strategic goals. My expertise in SEO, including keyword research and content optimization using Ahrefs and SurferAI, enhanced article visibility and effectiveness, complemented by digital outreac

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Content Writer and Marketing Manager

AdvanzMedia

Jan 2021 - Mar 2021 (3 months)

As a Content Writer and Marketing Manager, I created engaging and informative content for AdvanzMedia and their clients, focusing on various industries to enhance brand visibility and audience engagement. My role involved overseeing creative project management, providing creative direction, and implementing art direction to ensure high-quality deliverables. Additionally, I applied conversion rate optimization (CRO) strategies to maximize the effectiveness of the content. Notably, I developed specialized content about home mortgages for CorCapFinancial, which allowed me to leverage my understanding of home services to create targeted messaging that resonated with potential clients. Furthermore, I utilized GoHighLevel (GHL) in my marketing ef

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Content Writer and Marketing Manager

Dab Hand Marketing

Aug 2020 - Dec 2020 (5 months)

As a Content Writer and Marketing Manager at Dab Hand Marketing, I was responsible for creating engaging and optimized content that resonated with our target audience. My role involved leveraging my skills in SEO and content writing to enhance our online presence and drive traffic to our platforms. Additionally, I managed creative projects, ensuring that all content aligned with our brand's vision and marketing objectives. I utilized my expertise in e-commerce and conversion rate optimization (CRO) to develop strategies that improved customer engagement and sales. Furthermore, I integrated marketing automation tools, including GoHighLevel, to streamline our marketing efforts and enhance campaign effectiveness, demonstrating my ability to ad

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Content Writer and Marketing Manager

Shibga Media

Jan 2020 - Mar 2020 (3 months)

As a Content Writer and Marketing Manager, I developed and executed comprehensive content strategies that enhanced brand visibility and engagement across multiple platforms. I utilized my copywriting and content writing skills to create compelling narratives that resonated with target audiences, while also leveraging WordPress for seamless content management. My expertise in lifecycle marketing and funnel strategy allowed me to optimize user journeys, significantly improving conversion rates through targeted campaigns. Additionally, I employed data analysis to track performance metrics, ensuring that our marketing efforts were data-driven and effective. Although real estate marketing was identified as a non-relevant skill, I effectively cre

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Content Writer

Alpha Medical Solutions

Oct 2019 - May 2020 (8 months)

As a Content Writer, I was responsible for creating engaging and informative content that resonated with target audiences across various platforms. My role involved writing and editing articles, blog posts, and marketing materials, ensuring clarity and consistency in messaging. I utilized my skills in analysis to assess content performance and adapt strategies accordingly, enhancing overall engagement. Additionally, I managed creative projects from conception to execution, collaborating with cross-functional teams to align content with marketing objectives. While my primary focus was on content creation, I also applied my experience in art direction to oversee the visual aspects of our e-commerce store and newsletters for Alpha Medical Solu

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Researcher & Content Writer

Valnet Publishing Group - TheRichest

Nov 2016 - Nov 2019 (3 years 1 month)

As a Researcher & Content Writer, I was responsible for conducting in-depth research to produce high-quality content tailored to target audiences. My role involved collaborating with various stakeholders to ensure that the content met both educational and marketing objectives. Additionally, I utilized content optimization techniques to enhance the visibility of my work, ensuring it resonated well with readers and search engines alike. I conducted keyword research to identify trending topics and incorporated relevant keywords into my writing, which contributed to achieving high SEO rankings. Furthermore, I leveraged tools like SurferAI to analyze content performance and refine my writing strategies, ensuring that all produced content adhered

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Globaltalkbpo writer

Aliño Construction Corporation

Sep 2016 - Current (9 years 11 months)

As a Globaltalkbpo writer, I created, copyedited, and proofread content for Dab Hand Marketing, focusing on topics such as the impact of Covid-19 on the e-commerce market and the advantages of remote deal-making during the pandemic. My work included articles like "The Impact of Covid-19 on the Market of E-Commerce," "The Unexpected Advantage of the COVID Era's Mergers or Acquisitions: Completion of Deals through Zoom," "Ways Your Business Can Get Ahead After Covid: Performance Marketing and Brand Building," and "Marketing Trends for 2021 that You Need to Plan for NOW." Additionally, I utilized Apollo.io to identify and qualify leads for Aliño Construction Corporation, enhancing my understanding of market dynamics and client engagement strat

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Account executive

Marge Trucking Services

Mar 2016 - Current (10 years 5 months)

- As an Account Executive, I actively sought out clients in need of trucking services, assisting in the encoding of expenses while analyzing the profitability of each truck by matching expenses with earnings. I also monitored prospective leads and effectively marketed our services on social media, which enhanced our outreach and engagement with potential clients. - Utilized white hat link building techniques by connecting with webmasters and influencers in the logistics niche, fostering opportunities for collaboration and link exchange, which further expanded our network and potential client base. - Employed Ahrefs to analyze competitor websites, providing insights that informed our marketing strategies and helped identify areas for impro

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Lead Researcher

ILC Solutions

Dec 2015 - Dec 2016 (1 year 1 month)

As the Lead Researcher, I conducted in-depth research on the quality of various websites for ILC Solutions using SEMrush, focusing on metrics that would enhance our online presence. Additionally, I gathered and verified the email addresses of website owners to facilitate outreach efforts. Furthermore, I engaged in negotiation processes to submit proposals, ensuring that selected websites were included in our link-building strategy, which contributed to the overall effectiveness of our digital marketing initiatives. I also utilized A/B testing techniques to compare two versions of a marketing letter offer, analyzing their performance to determine which variant was more effective at converting visitors into leads, thereby refining our outreac

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Mister donut area manager and key accounts manager

Philippine Donut Company

Jun 2009 - Mar 2016 (6 years 10 months)

As the Mister Donut Area Manager and Key Accounts Manager, I initially managed the supply of Mister Donut products in Southern Metro Manila and Cavite, fostering strong relationships with franchisees in the area. We implemented improvements in supply, quality, and promotion of the products, enhancing the appearance of every shop. During my tenure as Area Manager, I coordinated with All Day Convenience Stores, formerly Finds Convenience Stores, to supply our products, achieving notable success in this collaboration. Although these shops were technically under Key Accounts, I managed them initially due to the ownership connection with the Villar family, one of our franchisees. Transitioning to the role of Key Accounts Manager, I oversaw the s

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IPSEN Area Manager

Jul 2006 - Dec 2008 (2 years 6 months)

As an IPSEN Area Manager, I effectively managed the supply of pharmaceutical products, specifically the botulinum toxin Dysport, across Southern Metro Manila. I coordinated closely with various physicians to ensure a seamless supply chain and successfully introduced the product to approximately 50 new physicians, leading to regular orders from these accounts. My role involved extensive prospecting, negotiation, and lead generation, utilizing digital lead generation techniques and multi-channel outreach strategies to enhance engagement. Additionally, I applied marketing analytics to optimize account management and support B2B demand generation efforts, ensuring that our marketing initiatives were data-driven and aligned with market needs. Th

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Area Manager

Zuellig Pharma

May 2004 - Jun 2006 (2 years 2 months)

As an Area Manager at Zuellig Pharmaceutical, I was responsible for overseeing the supply of pharmaceutical products in Central Luzon, ensuring timely delivery and compliance with industry standards. I maintained strong relationships with various distributors, fostering collaboration and trust to enhance our market presence. Additionally, I utilized Adobe Creative Cloud, specifically Adobe Photoshop, to design professional proposal letters for clients, which contributed to effective communication and strengthened our business partnerships in the healthcare marketing sector. I also coordinated with clients and coworkers through Short Message Service (SMS), facilitating quick updates and enhancing communication efficiency across teams, which

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Zuellig pharmaceutical company area manager june

Board of Investments

Mar 2003

ZUELLIG PHARMACEUTICAL COMPANY Area Manager June 2004 - 2006 I managed the supply of pharmaceutical products under the Zuellig Pharmaceutical company in the Central Luzon area. I maintained great relationships with various distributors and engaged in prospecting by searching for, collaborating with, and managing new clients to expand our distribution network, ensuring a steady supply of products and enhancing market reach. Additionally, I utilized digital lead generation techniques to identify and coordinate with distributors and drugstores capable of selling Zuellig Pharma products, further strengthening our market presence and distribution capabilities. My experience also included implementing account-based marketing strategies to effec

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Writer

ODM Group

Feb 2001 - Dec 2001 (11 months)

As a Writer for the ODM Group, I created, copyedited, and proofread high-quality content that engaged our audience and met their needs. I utilized Apollo.io to generate leads, enhancing our outreach efforts and contributing to the overall success of our content strategy. In addition to my writing responsibilities, I applied my experience in art direction to manage the Amazon Marketplace for ODM Group and their clients, ensuring that our visual content aligned with our brand messaging and marketing goals. This multifaceted approach not only improved our content's effectiveness but also strengthened our digital strategy and marketing analytics, ultimately driving better results in both B2C and DTC marketing initiatives. Although my experience

Eleanor C. Madamba

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