Luiza Vass

Partner

Open Talent Source

Sep 2025 - Current (1 year)

Co-Founder

PERI

May 2024 - Current (2 years 4 months)

PERI is a next-gen period care brand built around one simple idea: making period days better days. We’re here to break the stigma, add a little joy to the everyday, and design products that feel as good as they function.

Founder

Directsia

Aug 2022 - Current (4 years 1 month)

Founder

NEU

Aug 2022 - Current (4 years 1 month)

Creative-first management & talent representation for the new wave of advertising — building connections and systems for brands and creators.

Head of Brand Management

Tinkoff

Jul 2021 - Feb 2022 (8 months)

At Tinkoff, I led brand and integrated marketing communications for one of the most innovative neobanks in the market. It felt more like a startup than a corporation — fast, experimental, product-first. I built and scaled an in-house creative studio, launched cross-channel campaigns, and helped shape the voice of a tech-driven ecosystem that spanned banking, lifestyle, and beyond. Our goal? Make sure bold ideas didn’t get lost in layers of approvals — but hit the market fast and loud.

Co-Founder

Ravenstvo

Feb 2021 - Jun 2022 (1 year 5 months)

RAVENSTVO was an experimental creative model born out of the desire to work differently — with lean, purpose-built teams, where strategists and creatives collaborate as equals, and clients see them as true partners, not vendors. It was a way to rethink how creative work happens when you remove the heavy systems — and trust people instead.

Brand and Communication Advisor

Seasons project moscow

Nov 2018 - Nov 2019 (1 year 1 month)

While collaborating with the Seasons Project I was participating in all activities starting from business and marketing strategy development, building new relationships with Clients and Partners, leading creative development and production projects to finding and selecting specifically suitable professionals for various needs (art directors, photographers, creators, etc). Overall supervision of PR, SMM, Event, Client Service and Creative teams.

Integrated Marketing Comms Lead

Independent Consultant

Oct 2018 - Dec 2021 (3 years 3 months)

As an Integrated Marketing Comms Lead and Creative Producer, I worked across strategy, storytelling, and production — bringing together cross-functional teams to create sharp, culture-aware campaigns. Projects for brands like Chanel and P&G taught me how to balance big vision with detail, and how to speak both creative and business languages fluently.

Group Account Director

BBDO Worldwide

Feb 2013 - Sep 2018 (5 years 8 months)

Taking a lead in clients’ marketing and advertising strategies Leading a team to provide the utmost level of client service Liaising with clients at a senior level on a day-to-day basis Supervising Senior and Account Managers Team Promoting the expansion of business with existing clients Working with other senior managers to generate new accounts Completing projects on a specific schedule and within an agreed budget Using your skills to push Clients, and the Agency, creatively and strategically

Management

J Walter Thompson Worldwide

Apr 2011 - Feb 2013 (1 year 11 months)

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