Fadil Houssine
Fadil Houssine
About
Detail
Vice President, Customer Engineering & Solutions – International
Dubai, United Arab Emirates
Seasoned technology and business leader with over 25 years of international experience driving AI-powered solution strategy, presales excellence, and enterprise transformation.
As Vice President, Customer Engineering & Solutions – International at Armada, I help organizations realize measurable business impact from digital and AI investments.
Passionate about building high-performing teams, inspiring innovation, and translating complex technology into customer value.
I lead and inspire global teams to bridge technology, business, and customer outcomes — helping organizations navigate the AI-powered era with confidence and measurable impact. In my current role, I drive presales, solution engineering, and value-creation strategies that enable enterprises to achieve tangible results from their technology investments.
With extensive experience across sales, presales, product management, and consulting — and multiple leadership roles in top global technology firms — I bring a unique perspective that blends strategic vision with hands-on execution. My passion lies in building and mentoring world-class solution and customer-engineering teams that turn complex challenges into innovative, scalable solutions.
I take immense satisfaction in helping organizations surf the Digital and AI wave, transforming ambition into sustainable growth. I’m equally committed to thought leadership and education — as a keynote and motivational speaker for regional events and MBA programs.
Among my signature talks and frameworks:
• “Titanic: Sinking the Unsinkable”
• “Business–IT and the Shift to Humanity 2.0”
• “The IT Factory in the Digital Age: A Business Within a Business”
Domains of expertise:
• AI-Driven Presales & Customer Engineering Leadership
• Enterprise Digital Transformation & Value Realization
• Solution Architecture & Business Consulting Management
• Leadership Development & Organizational Culture Building
• Cloud, Data, and Intelligent Automation
• IT Governance, Security & Risk Management
• Agile, DevOps & Product Lifecycle Excellence
As Vice President, Customer Engineering & Solutions – International at Armada, I help organizations realize measurable business impact from digital and AI investments.
Passionate about building high-performing teams, inspiring innovation, and translating complex technology into customer value.
I lead and inspire global teams to bridge technology, business, and customer outcomes — helping organizations navigate the AI-powered era with confidence and measurable impact. In my current role, I drive presales, solution engineering, and value-creation strategies that enable enterprises to achieve tangible results from their technology investments.
With extensive experience across sales, presales, product management, and consulting — and multiple leadership roles in top global technology firms — I bring a unique perspective that blends strategic vision with hands-on execution. My passion lies in building and mentoring world-class solution and customer-engineering teams that turn complex challenges into innovative, scalable solutions.
I take immense satisfaction in helping organizations surf the Digital and AI wave, transforming ambition into sustainable growth. I’m equally committed to thought leadership and education — as a keynote and motivational speaker for regional events and MBA programs.
Among my signature talks and frameworks:
• “Titanic: Sinking the Unsinkable”
• “Business–IT and the Shift to Humanity 2.0”
• “The IT Factory in the Digital Age: A Business Within a Business”
Domains of expertise:
• AI-Driven Presales & Customer Engineering Leadership
• Enterprise Digital Transformation & Value Realization
• Solution Architecture & Business Consulting Management
• Leadership Development & Organizational Culture Building
• Cloud, Data, and Intelligent Automation
• IT Governance, Security & Risk Management
• Agile, DevOps & Product Lifecycle Excellence
