Laura D'Onofrio Digital marketing Strategist

Digital marketing Strategist

Amadeus

Jul 2018 - May 2022 (3 years 11 months)

- Collaborate in the design and the budget planning of the digital marketing strategy worlwide. -Plan and execute marketing campaigns for 190 markets (including all regions: LATAM, NORAM, WE, APAC, NECSE and MEA) . -Create automated marketing campaigns and digitalize processes to improve customer service. -Coordinate the execution of worldwide of the campaigns with local communications teams. -Measure in a weekly basis all the digital marketing campaigns and work on improvements. -Coordinate and present WW Marketing Campaigns to sales teams. -Collaborate with Go to Market teams to launch products worldwide.

Marketing Strategy, South Latam

Amadeus

Aug 2016 - May 2022 (5 years 10 months)

- Define Marketing Budget for South Latam countries (Colombia, Venezuela, Perú, Brazil, Bolivia, Paraguay, Chile, Uruguay, Argentina y Ecuador) -Work together with all South Latam commercial teams to -Increase sales with local events, research, mark. - Collaborate with Go to Market teams for the readiness and launch of new solutions in the region.

Marketing Specialist- New Business Unit LATAM

Amadeus

Aug 2014 - Jul 2016 (2 years)

- Marketing deliverables of new products -Work together with providers (Hotels, Cars, Media & BI) to ensure a high impact marketing campaign. -Focus on marketing actions that ensure revenues. - Briefing and support to communication team. -Briefing and support to sales teams in the region with key marketing materials.

Account Manager

Amadeus

Jul 2013 - Sep 2014 (1 year 3 months)

- Help customer succeed with IT Travel solutions to develop opportunities, retain, and expand business. -Renew more than 200 contracts and achieve IT objectives of 50K EUR -Acquire and follow (on boarding process) of more than 100 new customers .

Sales Support

Amadeus

Dec 2010 - Jul 2013 (2 years 8 months)

Laura D'Onofrio

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