For a decade, my life is built around digital media entrepreneurship: from mobile special projects to complex media products. But the most acclaimed part of my profession for now is knowing how to wrap and sell digital content and how to create the whole digital media ecosystem - comfortable for the consumer and profitable for the business. It consists of understanding the product's purpose, its marketing opportunities, business operations, managing almost extreme workflow, hope, doubt and problem solving, gathering the best possible team, lots of planning and everlasting thirst for something new - curiosity - which drives us further and makes us and the things we do better.