Betania Lozano

Betania Lozano  new_releases

About

Detail

Sr. Product Designer
Buenos Aires F.D., Argentina

Timeline

work
Job
school
Education

Résumé

Jobs verified_user 0% verified
  • A
    Sr. Product Designer public Remote experience
    Amalgamaco
    Nov 2024 - Current (1 year 11 months)
    Como Sr. Product Designer, fui responsable de liderar el diseño y desarrollo de productos innovadores, asegurando que cada solución no solo cumpliera con los estándares de UI/UX, sino que también se alineara con las necesidades estratégicas del negocio. Realicé investigaciones exhaustivas sobre la experiencia del usuario y análisis cuantitativos para informar decisiones de diseño, lo que resultó en la creación de roadmaps efectivos y sistemas de diseño coherentes. Además, utilicé herramientas como Figma y Adobe Creative Cloud para crear prototipos interactivos y diseños responsivos que mejoraron la experiencia del usuario en plataformas SaaS y de comercio electrónico. A través de mi experiencia en consultoría, proporcioné valor a los client
  • Global Logic
    Sr. Ux Designer public Remote experience
    Global Logic
    Nov 2023 - Nov 2024 (1 year 1 month)
    ●Leadership of the Design team to manage the Scrum Methodology, guiding the continuous improvement of designers internally within the company.

    ●Analyzed and transformed research into insights for a functional and creative user experience.

    ●Proposed improvements in existing flows and functionalities, leveraging my experience in consulting to deliver value-driven solutions. My role as a consultant for Claro's virtual wallet involved identifying user needs and providing strategic recommendations, which enhanced my ability to align design objectives with business goals. This experience enriched my understanding of user experience research and strategic planning, allowing me to effectively advocate for user-centered design
  • Balloon Group, a Fastforward.ai company
    Digital UX/ UI Designer public Remote experience
    Balloon Group, a Fastforward.ai company
    Feb 2023 - Oct 2023 (9 months)
    ● As a Digital UX/UI Designer, I analyze and transform concepts and ideas into functional and creative user interfaces, ensuring alignment with brand identity.
    ● I propose improvements in existing flows and functionalities, taking into account the needs of various teams to generate impactful UI enhancements.
    ● My role involves creating graphic pieces for different interfaces and contributing to the construction of Design Systems using the Atomic Design methodology.
    ● I translate and execute client needs and brand strategies into effective design strategies, leveraging my experience as a consultant for e-commerce across LATAM, where I collaborated with businesses in Bolivia, Uruguay, and Mexico to optimize their digital pre
  • Gobierno de la ciudad de Buenos Aires
    User experience designer
    Gobierno de la ciudad de Buenos Aires
    Apr 2022 - Jan 2023 (10 months)
    - As a User Experience Designer, I conducted extensive research within the management of cultural change in mobility at SECTOP, creating low-fidelity wireframes and prototypes to visualize concepts effectively.
    - Developed benchmarks, customer journey maps, blueprints, and empathy maps to enhance user understanding and experience.
    - Created design proposals with a focus on vertical and horizontal signage, ensuring clarity and usability in navigation.
    - Collaborated within an Agile framework, specifically utilizing Scrum methodologies, to streamline processes and enhance team coordination, which ultimately improved project outcomes and user satisfaction.
  • D
    Production coordinator
    Daravi
    Feb 2022 - Apr 2022 (3 months)
    - Active role in the process of optimization improvements
    with resin in the Daravi factory. Workflow and generated
    scrap improvements.
  • S
    Docencia
    Superproof
    Jan 2020 - Current (6 years 9 months)
  • Errepar
    Content creator | designer and management
    Errepar
    May 2018 - Feb 2022 (3 years 10 months)
    - As a Content Creator and Designer, I specialized in digital content creation, implementing UX writing for legal and economic documents, articles, and other materials tailored for online subscribers.
    - I managed content effectively, ensuring timely updates on urgent information such as new regulations or failures, while also overseeing secondary content for the SharePoint database.
    - Additionally, I utilized agile methodologies, specifically Kanban, to enhance workflow efficiency, delivering value to users such as lawyers and accountants. This approach not only streamlined project management but also fostered collaboration and responsiveness to user needs, aligning with my strategic planning and user research skills to create i
Education verified_user 0% verified
  • Universidad de Buenos Aires
    MASTER DEGREE : STRATEGIC DESIGN MANAGEMENT
    Universidad de Buenos Aires
    Apr 2023 - Dec 2023 (9 months)
  • UTN Buenos Aires
    Ui designer
    UTN Buenos Aires
    Oct 2022 - Current (4 years)
  • M
    Metcamp ux/ui 2022
    MET CAMP
    Sep 2022
  • D
    Web development
    Digital blue
    Jan 2022 - Mar 2022 (3 months)
  • Universidad de Buenos Aires
    Industrial designer
    Universidad de Buenos Aires
    Apr 2016 - Jan 2021 (4 years 10 months)
  • FADU UBA
    Industrial designer
    FADU UBA
    Mar 2014 - Dec 2021 (7 years 10 months)
  • N
    Bachiller en Cs. Biológicas,
    Normal 7,
    Jan 2009 - Dec 2013 (5 years)
  • D
    Diseño industrial