Devan Carmino Marketing Consultant

Marketing account supervisor

Proctor and Stevenson

Aug 2024 - Current (2 years 3 months)

Led the project management of several web site integration projects

Marketing consultant and entrepreneur

Selfemployed

Jan 2023 - Current (3 years 10 months)

- Crafted tailored digital marketing strategies and plans to small businesses in the fitness, property restoration and marketing sectors, specializing in lead generation, marketing automation, creative direction, content marketing, SEO, social media management and inbound marketing. Offered copywriting services for advertisements, social media, email campaigns, and video scripts to enhance client branding and engagement.
- Launched Amazon store and provided pet services and supplies to local community.

H

Manager of marketing services

Halmyre, ON, Canada

Jan 2022 - Apr 2023 (1 year 4 months)

- Led cross functional teams, providing guidance, mentorship, and support to ensure the successful execution of integrated and digital marketing campaigns for clients and drove an inbound lead generation initiative. Developed comprehensive digital marketing strategies tailored to each client's goals, including market research, competitor analysis, and campaign planning. Oversaw the implementation of marketing content and campaigns aimed at ensuring delivery within defined time and budget constraints as well as exceeding client expectations. Analyzed campaign performance and ROI, providing clients with regular reports and recommendations for optimization. Pioneered social media strategies, content marketing, and website optimization to stren

G

Marketing Coordinator

Ganjika House, ON, Canada

Mar 2021 - Dec 2021 (10 months)

- Assisted in the planning and execution of marketing campaigns, including advertising, promotions, and events, to drive foot traffic and online engagement. Created engaging and relevant content for various marketing channels, including social media, email marketing, website, and print materials. Managed social media presence, including content scheduling, engagement monitoring, and responding to customer inquiries. Conducted market research to identify trends, customer preferences, and opportunities for growth.
- Achieved over 40% organic growth in followers and a substantial increase in engagement rates.
- Spearheaded the enhancement of website user interface and user experience (UI/UX), leading to a 50% improvement in convers

Account director/business lead

Mccann Erickson

Apr 2019 - Dec 2020 (1 year 9 months)

- Built and maintained strong client relationships, serving as the primary point of contact for clients. Understood client needs, objectives, and industry trends. Developed and implemented business growth strategies, including identifying new business opportunities and expanding existing accounts. Led the development of comprehensive marketing and advertising strategies for clients, ensuring alignment with their goals and objectives. Oversaw the implementation of marketing and advertising campaigns. Managed and mentored a team of account managers and marketing professionals to ensure the successful execution of campaigns.
- Secured over $500,000USD in new business as a key contributor to our business development efforts.
- Surpa

V

VP client services

Valdez and Torry International Limited

Jul 2018 - Mar 2019 (9 months)

- Directed client service processes, spearheading business development efforts and secured novel business prospects. Mentored teams to attain company and personal objectives while devising potent marketing tactics.
- Enhanced operational efficiency by slashing billing time by 20% through streamlined account management policies.
- Facilitated team growth and success, resulting in the achievement of company and individual goals, coupled with the formulation of impactful marketing strategies.

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Senior account executive

Pepper Advertising Limited

Mar 2014 - Jun 2018 (4 years 4 months)

- Fostered robust relationships between clients and agency departments to ensure flawless project execution. Crafted strategic marketing plans, client estimates, and executed comprehensive creative campaigns.
- Exceeded agency revenue targets while overseeing client budgets exceeding $1M USD.
- Fostered enhanced collaboration between clients and agency departments, resulting in streamlined project execution.

B

Executive director/co owner

Bodyart Caribbean

Sep 2006 - Nov 2009 (3 years 3 months)

- Transitioned the business model from product to service oriented resulting in a revitalized revenue stream, rapid growth and business sustainability. Fostered strong relationships with a team of tattoo and airbrush artists. Owned the the day to day operations of the studio, including customer service, marketing, and negotiating with potential corporate clients.
- Pioneered the use of temporary tattoos for corporate branding at events.
- Significantly boosted sales of a major sneaker outlet through customized airbrush designs.

Devan Carmino

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Devan Carmino