Rocio Ibañez Dib

Rocio Ibañez Dib

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Ads Creative and Content Strategist | Social Media Specialist | Digital Strategist | UGC Content Creator and Editor - Passionate about elevating brands throu...
Argentina

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Résumé


Jobs verified_user 0% verified
  • B
    UGC Manager
    Bloomin
    Dec 2025 - Current (9 months)
    As a UGC Manager at Bloomin, I manage the end-to-end UGC process, from creator sourcing and onboarding to content delivery. I coordinate product seeding and shipping, brief and support creators, review scripts and content, and ensure everything aligns with brand guidelines and campaign goals. I work closely with content strategists and internal teams to keep communication clear, timelines on track, and UGC production efficient and scalable for paid media.
  • S
    Social Media Creative Strategist
    Dec 2025 - Current (9 months)
    I work as a Creative Strategist specializing in UGC content for brands across multiple industries. I develop high converting UGC concepts and scripts, review creator deliverables, and guide the entire creative process from briefing to final delivery. I collaborate closely with UGC creators to ensure content reflects the brand’s tone, messaging, and goals, while maintaining high creative standards. My role includes analyzing what performs, spotting opportunities for optimization, and crafting content strategies that drive engagement and conversions. I combine strategic thinking with hands on creative direction to help brands scale with relatable, authentic UGC that resonates and converts.
  • M
    Meta Ads Creative Strategist
    Nov 2025 - Current (10 months)
    I work as a Creative Strategist specializing in UGC content for brands across multiple industries. I develop high converting UGC concepts and scripts, review creator deliverables, and guide the entire creative process from briefing to final delivery. I collaborate closely with UGC creators to ensure content reflects the brand’s tone, messaging, and goals, while maintaining high creative standards. My role includes analyzing what performs, spotting opportunities for optimization, and crafting content strategies that drive engagement and conversions. I combine strategic thinking with hands on creative direction to help brands scale with relatable, authentic UGC that resonates and converts.
  • B
    Content Manager
    Brandissimo
    Feb 2025 - Aug 2025 (7 months)
    At Brandissimo, I work as a Social Media Content Creator and UGC Creator, producing high-quality, engaging short-form videos and lifestyle content that aligns with brand goals and audience behavior. From ideation to editing, I focus on delivering aesthetic, authentic, and scroll-stopping content designed to build connection, grow brand presence, and drive organic engagement across platforms.
  • P
    Social Media Content Editor
    Pixie Wing
    Sep 2024 - Dec 2025 (1 year 4 months)
    At Pixie Wing, I specialized in transforming user-generated content into high-converting social media assets. By combining strategic editing with platform-specific trends, I helped drive significant engagement—most notably, one of the videos I edited organically reached 17 million views, becoming the brand’s most successful piece of content to date.
  • Digital Resource
    Social Media Specialist
    Digital Resource
    Jun 2023 - Apr 2025 (1 year 11 months)
    I focus on strategizing content and campaigns to drive engagement and growth. This involved managing various social media tools, conducting competitive analysis, and facilitating customer service interactions. Additionally, I handled media relations, edited content, scheduled posts, and created engaging content tailored for multiple platforms.
  • P
    Social media Content Manager
    Pet Awesome
    Aug 2022 - Sep 2023 (1 year 2 months)
    I excelled in crafting compelling content tailored to target audiences. My role involved adeptly managing social media tools and overseeing content creation projects from conception to execution. Additionally, I efficiently managed media relations to enhance brand visibility and engagement.
  • I
    Social Media Manager
    International Beauty Industry
    Jan 2022 - Nov 2022 (11 months)
    I led comprehensive social media strategies aimed at boosting brand presence and engagement. Responsibilities included content creation, community management, analytics tracking, and optimizing campaigns for maximum impact. With a keen focus on audience growth and brand voice consistency, I successfully executed initiatives to drive results across various platforms.
  • S
    Social Media Manager and Content Editor
    Apr 2021 - May 2022 (1 year 2 months)
    I formulated and executed innovative strategies to enhance brand visibility and engagement across digital platforms. Responsibilities included conducting market research, developing targeted campaigns, managing social media channels, and analyzing performance metrics to optimize ROI. With a strong focus on audience engagement and conversion, I played a pivotal role in driving brand awareness and fostering meaningful connections with customers.
  • Vretta
    Coordinadora de marketing
    Vretta
    Jan 2021 - Mar 2022 (1 year 3 months)
    I played a pivotal role in supporting various marketing initiatives to drive brand awareness and customer engagement. Responsibilities included coordinating marketing campaigns, managing project timelines, liaising with internal teams and external vendors, and assisting in the creation of marketing collateral. With a keen eye for detail and strong organizational skills, I ensured seamless execution of marketing strategies to achieve business objectives and enhance brand visibility.
  • S
    Social Media Marketing Manager
    Aug 2020 - Jan 2021 (6 months)
Education verified_user 0% verified
  • S
    Social media marketing
    Jan 2020
  • G
    Growth marketing
    Jan 2020
  • J
    JIM Instituto Juvenil Mixto
    JIM Instituto Juvenil Mixto
    Jan 2015 - Jan 2020 (5 years 1 month)
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