Darshwana Panpradit

Sale Development Representative

EDB

Dec 2025 - Current (8 months)

- Drive market expansion for EDB’s PostgreSQL solutions across Thailand, Philippines, Vietnam, Laos, and Cambodia. - Manage both inbound lead qualification and outbound prospecting to build a high-quality sales pipeline. - Engage with technical and business stakeholders to facilitate data modernization and cloud migration. - Tailor outreach strategies to navigate the diverse business landscapes and cultures within the Southeast Asian region.

Sales Development Representative

Couchbase

May 2024 - Current (2 years 3 months)

- Work with the sales team to develop and lead inbound and outbound campaigns from idea-generation through to qualified call to targeted prospect lists - Update lead and prospect activity in Salesforce to ensure effective lead management - Nurture early phase opportunities for future pipeline potential - Follow up on sales inquiries from inbound emails, phone calls, events, and other sources - Research accounts, identify key players, generate interest and develop accounts to stimulate opportunity

Corporate Sale Development

Workday

Apr 2023 - Apr 2024 (1 year 1 month)

- Prospect potential customers via cold calling, email, or other forms of communication to ensure they are added to the sales pipeline and produce more qualified leads - Work within specific geography to find new business opportunities - Record monthly and quarterly sales and performance goals to ensure they are being met

Commercial Account Executive

Sitecore

Dec 2021 - Apr 2023 (1 year 5 months)

- Define opportunity and close deal and manage the sales-cycle, building effective buying relationships, comfortable positioning Sitecore to C-level executives (especially Chief Marketing/Digital/Information Officers, or heads of E-commence/E-channels and VPs) - Expand partner network and ensure effective outcome - Sell with partners or direct, leveraging the Sitecore partner network during the sales process and beyond - Continuously prospect, build and grow a strong pipeline and effective deal coverage of opportunities across territory

Sales Team Lead (Digital Marketing)

TDCX

Jan 2019 - Nov 2021 (2 years 11 months)

Digital Marketing @Facebook - Become an expert in Facebook and Instagram solutions for businesses of all sizes and adapt recommendations quickly to suit varying client needs - Grow revenue, educate and lead strategic conversations with business ranging from small to large - Demonstrate expertise in all matters relevant to the book of business, including escalation and troubleshooting to resolve client issue - Monitor team performance and report on matrices - Provide ads optimized training and predict trend on e-commerce to the team, also coaching provided - Oversee day-to-day operation and set plan on social media strategy accordingly

Program Manager

American Express

Jan 2018 - Dec 2018 (1 year)

- Design and implement business plans with strategy for sales pitch, deal negotiations and closures - Find and develop new markets and improving sales. - Maintain and develop relationships with customers and partners - Identify, evaluate and assess strategic business opportunities through market / data research, trends and report writing - Meet monthly, quarterly and yearly KPI

Key Account Manager

IQ Option Global

Jan 2017 - Dec 2017 (1 year)

(Financial Service) - Provide efficient sales and services to customers and monitor sales for all referral objectives. - Developing trust relationship with a portfolio of major clients to ensure their satisfaction - Develop and maintain professional relationships with customers and ensure customer satisfaction - Maintain comprehensive knowledge of all services and products and update all request on development needs. - Analyze all customer requirements and recommend solutions to meet same and prepare effective financial plans to suit individual customers - Participate in leads and networking groups and stay updated with competitor products to develop efficient strategies

Sale Executive

Jagota Thailand

Jan 2015 - Dec 2016 (2 years)

(Fast-Moving Consumer Goods Industry) - Services existing accounts, obtains orders, and establishes new accounts by planning and organizing daily work schedule to call on existing or potential sales outlets and other trade factors - Submits orders by referring to price lists and product literature - Keeps management informed by submitting activity and results reports, such as daily call reports, weekly work plans, and monthly and annual territory analyses - Maintains professional and technical knowledge by attending educational workshops, reviewing professional publications, establishing personal networks, and participating in professional societies - Contributes to team effort by accomplishing related results as needed

Darshwana Panpradit

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