Puneet Gupta

Co-Founder & CPO

Kayzen

Jan 2019 - Current (7 years 6 months)

Kayzen powers the world’s best mobile marketing teams to take programmatic in-house. Built on the three key pillars of performance, transparency and control, Kayzen is a software platform which enables leading app developers, agencies and entrepreneurs to run programmatic marketing in-house Running all things Product, Design, Analytics and Data Science at Kayzen

Lead Product Manager

Applift

Apr 2018 - Dec 2018 (9 months)

Lead Product Manager

RevX

Sep 2016 - Mar 2018 (1 year 7 months)

Member of RevX Leadership Team. Responsible for "All Things Product" in RevX. Acquired by Affle - Grew Mobile App business from scratch to a significant Revenue and EBITDA contributor - Conceptualized, Initiated and Launched multiple products across mobile app adserving ecosystem- Mobile App Dynamic Retargeting, Dynamic App Install, Brand Engagement Product, A Native only Demand Side Platform - Leading UI/UX design aspect of product - Partnership and relation building with key partners - Google, MoPub etc on SSP side; Adjust, Appsflyer, Apsalar, Kochava, TUNE etc on Mobile Measurement Partner (MMP) side and more -Leading demand side partnerships enabling agencies, adnetworks and technology companies to use RevX as a self-serve DSP -

Senior Product Manager

RevX Inc Mobile Marketing

Jul 2015 - Aug 2016 (1 year 2 months)

RevX is a mobile-first data management and programmatic ad platform. Marketers use RevX to retarget users with dynamic ads, acquire new users and drive brand awareness through native content ads. Our technology powers data-driven, 1-to-1 marketing at global scale through audience intelligence, personalization and programmatic reach. Member of RevX Leadership Team.Responsible for "All Things Mobile App" in RevX. Leading Mobile App Retargeting Product roadmap and vision

Sw Engr Systems 2

Infinera

Mar 2010 - May 2012 (2 years 3 months)

• Worked on Infinera’s DTN product, the world's highest density and most reconfigurable switched DWDM system • One of the Software prime for Infinera’s 40G solution, helping the company to enter the $3 billion 40G market • Directly contributed in the development of Distributed architecture software which was critical for creation of next generation high capacity products • Took initiative to achieve NETCOOL certification for the product • Actively participate in SRD and Product feature document reviews

Product Manager

Komli Media

Aug 2014 - Jul 2016 (2 years)

Working as a Product Manager for RevX- Industry's leading Remarketing platform for advertisers across Web, Mobile and Social Responsible for driving Product Execution and Strategy for multiple aspects of product including- Advance Audience Management- Sophisticated audience creation and management is the core of a successful remarketing campaign. Responsible for driving audience management platform that allows you to bring in data from multiple sources like website, mobile app and CRM systems and target users across desktop, mobile, and Facebook Dynamic Creative Optimization- Responsible for driving Product Roadmap for DCO. DCO creatives help show the user exactly the same product that he was interested in, thereby enhancing CTR and CTC'

Software Engineer

Ciena

Jun 2007 - Feb 2010 (2 years 9 months)

• Worked on Ciena’s flagship product Core Director, an intelligent optical switch that enables creation and management with unmatched scalability, agility and efficiency. • Worked on OPENFLOW - Proposed by researchers in Stanford University, OpenFlow is a protocol that aims to revolutionize the way networks are operated. Contributed directly by providing suggestions to enhance the protocol scope for TDM based switches • Responsible for implementing OPENFLOW in our product,CoreDirector, and was selected to represent the Technical team of Ciena during the successful demonstration in Super Computing ’09 , Oregon. • Owned various software modules and was the sole point of contact for critical functionalities such as BLSR,TAP,CLL etc • Succes

Product Manager

Sonata Software

May 2013 - Jul 2014 (1 year 3 months)

PRODUCT MANAGEMENT: Responsible for creating and articulating solutions for Business Transformations Ideating, evaluating, executing products, platforms and solutions for Retail & Travel industries Identify key customer pain points and formulate new business opportunities for existing and prospective customers Tracking market trends and evolving customer needs / tech trends Worked with cross functional groups like Sales, Pre-Sales, Engineering to influence and drive results ADVISORY RELATIONS: Drove campaign connecting with key IT advisory firms and scouting of new deals via advisory channel

PGP student

Indian School of Business

Apr 2012 - Apr 2013 (1 year 1 month)

Developed Go-To-Market strategy for a leading internet product company’s Cloud Computing service portfolio as part of consulting project at ISB. Interviewed 30+ CTO’s and identified key trends in $44mn IaaS (Infrastructure-as-a-Service) Cloud market in India, CAGR of 58% Recommended market segmentation scheme to target startups and SME’s based on primary and secondary research Marketing Coordinator- Graduate Business Conference (GBC). Conceptualized and designed marketing initiatives including social media communication for the largest MBA networking event in the world (top 55 Business schools), first time being hosted in India Semi finalist of All India MMA Best Management Student Competition (top 30 among 600+ participants), 2012 Top

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