David Uriel
About
Detail
Caldas Department, Colombia
Résumé
Jobs
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Graphic Designer public Remote experienceDENICOLÁSDec 2024 - Current (1 year 7 months)Working as a Graphic Designer at DeNicolás (formerly TBWA\Colombia) for 15 months, I provide design support for the Seguros Mundial account. My role focuses on following established brand guidelines to create user manuals, social media content, and email materials for intermediaries. I also assist the creative team with Key Visual adaptations and handle the technical packaging of files for final art production. I work daily in collaboration with creative directors, copywriters, and account executives to ensure all deliverables meet the client's standards.- Freelance brand designerfreelanceMay 2024 - Current (2 years 2 months)
- RGraphic DesignerRowell PublicidadDec 2023 - Jun 2024 (7 months)I am a Graphic Designer with 21 months of experience in advertising agencies like DeNicolás (formerly TBWA\Colombia) and Rowell Publicidad. I focus on creating Key Visuals, content for social media, and dynamic text animations for videos. I also use Generative Al tools as part of my design process to create high-quality images. My background allows me to deliver solid visual solutions for different types of digital projects and advertising campaigns.
Education
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- Specialization in branding and strategic communicationCatholic University of ManizalesJan 2025 - Jan 2026 (1 year 1 month)
- Undergraduate in advertisingCatholic University of ManizalesJan 2020 - Jul 2024 (4 years 7 months)
Projects (professional or personal)
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- FBrand design for a local fast food establishmentFast food BrasilMay 2024 - Jun 2024 (2 months)developed the full brand identity for a local fast-food restaurant, focusing on a concept that blends Brazilian cultural energy with neighborhood simplicity. After collaborating with the client to define the brand’s soul, I designed a custom-lettered logo to give the business a unique identity. I also established a typography system and visual guidelines for the menu and packaging design, ensuring a consistent and friendly look across all customer touchpoints.
Awards
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- Winner of the UCM Advertising Odyssey 2023Universidad Católica de ManizalesMay 2023