Head of Growth & New Business
LatamAutos
Nov 2017 - Feb 2018 (4 months)
- I led the launch of a new Fintech business unit called Motorfy to help Seminuevos.com generate new revenue streams, including online used car loans and car insurance services. Worked in collaboration with the company’s operations, marketing, sales,
- I lead my team to increase the credit authorization rate from 22% to 38% and the loan conversion rate from 17.5% to 27%, achieved by maintaining the same number of weekly credit inquiries and without increasing our dealer partners.
- We managed to position Motorfy as the fastest growing used car loan product in all of Mexico with a monthly growth rate of 56%, increasing over 4x the number of loans in just 3 months. This translated to $600,000+ USD a month in loan allocation