I've managed end-to-end projects and developed innovative features, always advocating for users and balancing business objectives to deliver designs that meet both aesthetic and functional requirements. Beyond the design realm, I'm an avid learner, a tennis and soccer player, a Sudoku ninja, and a dedicated coffee brewer.
Contact Daniela regarding:
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USD4.5K/month
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Résumé
Jobs
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UX/UI Lead
eTeacher Group
Jul 2023 - Current(2 years 3 months)
Led the creative direction for web design projects, producing user-friendly and visually striking interfaces for multiple products. Drove design decisions using insights from user research (Hotjar, Google Analytics) to enhance user experiences and meet business objectives (OKRs). Engaged in pre-sales meetings, gathering design direction and crafting detailed project estimates and strategies to support business development. Presented design concepts to stakeholders and clients, collecting feedback and refining solutions to ensure high-quality delivery. Mentored junior designers, providing guidance on design processes, tools, and professional growth, fostering a collaborative team environment. Collaborated with cross-functional teams to meet
Senior UX/UI Designer
eTeacher Group
Mar 2021 - Aug 2023(2 years 6 months)
✅ Deliver holistic design experiences and concepts actionable in multiple devices.
Iterate product features addressing business and user needs.
✅ Map and define customer journeys for new product features and illustrate design ideas using process flows and storyboards.
✅ Communicate and envision new concepts. Inspire innovative approaches to design by being the user advocate while keeping in mind the business goals and technical constraints.
✅ Translate insights into deliverable solutions, leverage data to make tactical design solutions.
✅ Contribute to the development, improvement, and creation of design systems and processes together with other designers.
✅ Participate at stakeholder meetings and brainstorm sessions.
✅ Be proactive in doi
Web Design Specialist
Lenovo
Apr 2018 - Mar 2021(3 years)
Web Design Specialist
Lenovo
Apr 2018 - Mar 2021(3 years)
Design materials that enhance the Lenovo brand and the overall customer experience.
Effectively Interact with developers to improve the current status of the web pages based on brand guidelines.
Concept designs work within a responsive design system.
Work with Designers and production team to carry through the proper execution of projects.
Produce and develop graphics and compositions for all LAS sites (PE, AR, CL, CO & MX) and collaborative projects across worldwide.
Design UX/UI interfaces focused on user experience and usability.
Build consistent on-brand assets for marketing and eCommerce purposes.
Design marketing assets such as Newsletters, -Animated Banners, bumper videos, and others.
Execution and optimization of emails wit
Visual Web Designer
Studio Hakuna
Aug 2017 - Mar 2018(8 months)
- Web design. Creation of wireframes and user flows
- Effectively management of projects. From idea stage to delivery
- Design and execute a variety of print materials, including brochures, leaflets, booklets and more
- Stationery design and branding packages
- Brand and logo conceptualization
- Video and Photography
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Senior Graphic Designer and Photographer
Avanti Media Group Inc
Jan 2016 - Feb 2017(1 year 2 months)
- Design print material such as editorial content (for Avantirevista), Flyers, posters, booklets and others.
- Project management and design direction
- Web design
- MockUp
- Landing pages
- Video Direction and post production
- Photography
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Senior Creative Designer
Bunker Maracaibo
Aug 2015 - Feb 2017(1 year 7 months)
- Logo and brand concept design
- Video Editing and Product photography
- Marketing strategies development.
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Junior Graphic Designer and Video Editor
A Televisión
Oct 2013 - Oct 2015(2 years 1 month)
- Stationary design
- Video shooting and post production
- Tv Production
- Media Content development
- Motion graphics
Education
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UX/UI Design, Diseño multimedia
Coderhouse
Jan 2020 - Dec 2020(1 year)
Licenciatura, Diseño gráfico
Universidad Rafael Belloso Chacín
Jan 2008 - Dec 2013(6 years)
Projects (professional or personal)
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Awards
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Excellence Award - FY19Q1
Lenovo
Jul 2020 - Current(5 years 3 months)
"Daniela joined the team last April as web designer and had to go through the onboarding process without any fellow designer sitting next to her. Thanks to her possitive attitude and willingness to help, she started contribuiting in no time and proposing new ideas. Now Dani is overseeing her creations get coded and published on the web, while onboarding another web designer. Great Job Dani, keep it up!"
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Excellence Award - FY19Q4
Lenovo Excellence Award
Aug 2019 - Current(6 years 2 months)
Designers Daniela and Janaina did great work with their creatives for Valentine's Day. Their high quality productions were picked up and praised by other regions and could be seen at lenovo.com around the world. Keep it up!!
Team Excellence Award - Lenovo Culture Team Member.
Lenovo
Jul 2019 - Current(6 years 3 months)
"This award is for the team active participation in a wide set of initiatives aimed to enforce the Lenovo Culture and drive a CSR Program. This team has acted as ambassadors of our Corporate Culture, organizing activities, aimed to stregthen bonds with the Culture pillars, such as an Entrepreneur Workshop, a Channel Partner Forum, and the quarterly Culture award."