With over 16 years of experience in the medical device industry, I was a driven Area Director at Citieffe, a global company that develops innovative and efficient orthopedic and trauma solutions. My mission is to provide the essential ingredients for trauma management, particularly for internal and external fixation, by delivering high-quality products and services that meet the needs of patients and healthcare systems.
As a leader of a sales team of 17 direct reports and six team leaders, I have consistently exceeded sales quotas, generated over
$120M in total revenues, and increased annual revenues from $27M to over $40M. I have also successfully launched new products, expanded market share, and built strong relationships with key opinion leaders, surgeons, and C-suite executives. With an MBA in Finance and a consultative selling style, I leverage my expertise in orthopedics, sales operations, and team building to drive growth and innovation in the field.
