Dana Friesen Digital Asset Manager at Microsoft

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Digital Asset Manager

Microsoft

Aug 2022 - Current (4 years 1 month)

- Developed a comprehensive project plan to build and launch a new studio-wide DAM system with an $80,000 budget, resulting in increased eficiency and productivity for the entire Minecraft Studios - Developed and implemented an efective communication strategy to present monthly DAM updates to 800+ Mojang Studio employees, resulting in a 30% increase in employee engagement and adoption of the new processes. - Coordinated and executed a comprehensive influencer guideline program, implementing a new payment incentive guide, resulting in a 75% increase in organic and paid engagement from social media influencers - Collaborated with cross-functional teams to develop best practices for asset ingestion, organization, and distribution; delivering t

Digital Asset Management Librarian, The Hatch at Cisco

Lionbridge

Mar 2022 - Jul 2022 (5 months)

Digital Asset Management Librarian

Cisco

Feb 2022 - Aug 2022 (7 months)

- Implemented a comprehensive tagging and metadata system resulting in a 40% increase in asset discoverability and streamlined access for cross-functional teams. - Managed the migration of over 100,000 assets from a legacy system to the new DAM platform with zero downtime, ensuring seamless continuity of business operations. - Established governance policies and procedures for the organization's digital asset management system, reducing risk of data loss by 75%. - Developed an archiving and governance strategy that reduced clutter from outdated files by 30%, while ensuring compliance with industry regulations.

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Freelance Illustrator and Web Designer

Apr 2020 - Current (6 years 5 months)

- Create websites on template platforms (i.e.Squarespace, Wix, Wordpress, and Shopify) from cosmetics, meal prep, membership portals for tutoring - Commissioned illustrations for various projects including logos, book illustrations, skateboard decks, flyers, soft enamel pins, and tattoos

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Digital Projects Librarian

Henderson District Public Libraries

Mar 2016 - Jan 2022 (5 years 11 months)

- Implemented a comprehensive digital asset management system resulting in a 50% reduction in retrieval time, managing over 25,000 unique pieces of archived content. - Trained over 200 staf and patrons on new digital services and procedures, increasing adoption rates by 75% within the first month of implementation. - Managed the web archive administered by Internet Archive with over 5 million pages indexed, ensuring all content was accessible and organized according to industry standards.

Project Manager for the National Digital Newspaper Program

University of Nevada, Las Vegas

Sep 2014 - Feb 2016 (1 year 6 months)

Digital Collections Specialist

University of Nevada, Las Vegas

Jan 2014 - Sep 2014 (9 months)

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Shelver

Henderson District Public Libraries

Sep 2013 - Sep 2014 (1 year 1 month)

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Personal Assistant

Private Residence

Apr 2009 - May 2012 (3 years 2 months)

Dana Friesen

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