Naomi Kwok

Naomi Kwok

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Growth Marketing, CRO & Web Growth
Toronto, Ontario, Canada

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Résumé


Jobs verified_user 0% verified
  • SurveyMonkey
    Growth Marketing, CRO & Web Growth
    SurveyMonkey
    Feb 2025 - Current (1 year 7 months)
  • StackAdapt
    Senior Creative Strategist
    StackAdapt
    Jul 2023 - Feb 2025 (1 year 8 months)
    • Led advertising campaigns driving over $4 million in quarterly revenue • Created compelling marketing content with strong ROAS • Lifted campaign performance by 60% through research and analysis • Fostered robust relationships with 100+ agency and brand-direct clients • Mentored junior team members to improve inter-departmental communication • Facilitated cross-functional projects with strategic business acumen
  • StackAdapt
    Creative Strategist
    StackAdapt
    Mar 2022 - Jul 2023 (1 year 5 months)
  • Nobis Inc
    Creative Designer
    Nobis Inc
    Sep 2020 - Mar 2022 (1 year 7 months)
    • Executed multiple projects under tight timelines and works closely with cross-functional teams • Owned the ideation and execution of digital and print assets • Led social media and blog content creation • Developed retail graphics, packaging, apparel trims and prints • Optimized the end-to-end creative production processes
  • NAAAP Toronto
    Director of Social Media & Creative Design
    NAAAP Toronto
    Aug 2020 - Sep 2022 (2 years 2 months)
    • Led social media strategy and content creation across LinkedIn, Twitter, Facebook and Instagram • Improved page reach by 50% and generated 20,000+ impressions • Achieved higher than average click through and engagement rates of 5%
  • STYLE Canada
    Contributing Writer
    STYLE Canada
    Apr 2020 - Aug 2020 (5 months)
    • Wrote, pitched and edited editorial articles with a focus on sustainable and Canadian lifestyle brands • Decided on editorial themes to meet audience preferences • Liaised with designers, influencers, and industry professionals
  • BE Creative Media
    Freelance Graphic Designer
    BE Creative Media
    Jan 2020 - Apr 2020 (4 months)
    As a freelance graphic designer for BE Creative Media, a digital agency specializes in marketing Asian cuisine, I have designed print posters distributed across 10 OneZo Tapioca locations and social media content for a following of 17,000+ on social media.
  • Hong Kong Trade Development Council
    Telemarketing Associate
    Hong Kong Trade Development Council
    Feb 2019
    Part-time work at HKTDC where responsibilities include placing phone calls to clients from computerized directory, answering clients’ questions about trade shows, generating between 30 and 50 successful calls per day, updating computerized directory, training other telemarketers when required, communicating any problems, concerns or questions to supervisory staff, referring client complaints to supervisor for quality control, communicating respectfully and politely with clients at all times, and more.
  • Naomi Kwok Design
    Freelance Marketer & Designer
    Naomi Kwok Design
    Nov 2017 - Jan 2024 (6 years 3 months)
    • Creates sales, branding and marketing collateral for clients including A Plus Creative, Bite Me Creative, Imprint Marketing Group, and BE Creative Media • Edits photos, videos and motion graphics for a following of 40,000+ on social media • Creates and distributes engaging content using social media marketing tools such as Sprout Social, Hootsuite, Later, and Facebook Business Suite • Projects involve global brands including American Standard, Wellwise by Shoppers Drug Mart, Laneige, and Living Realty Inc.
  • CollegeFashionista
    Marketing + PR Fellow
    CollegeFashionista
    Aug 2017 - Feb 2018 (7 months)
  • N
    Event Planning Intern
    NARCES
    Aug 2017 - Jan 2018 (6 months)
    Intern at NARCES to support the brand in retail sales, daily operation, production, digital marketing, social media, venue logistics, clientele management, model casting, and fitting. Focus on the SS18 show at Toronto Fashion Week and the 2018 WEDLUXE show.
  • wowwowtank
    Creative Intern
    wowwowtank
    Jun 2017 - Jul 2017 (2 months)
    Intern at WOWWOWTANK to assist company with research and edit imagery, create ads layouts and logos, pitch in ideas for ad campaigns, facilitate ad filming, abet models, wardrobe, hair and make-up stylists, and attend to clients.
  • CollegeFashionista
    Style Guru
    CollegeFashionista
    May 2017 - Jun 2019 (2 years 2 months)
    Apprentice with CollegeFashionista where responsibilities include convening events on campus, initiating collaborations with Fashion Union, writing original monthly articles, digital marketing, public speaking, photography, interviewing, and brainstorming event & editorial ideas and stories.
Education verified_user 0% verified
  • Toronto Metropolitan University
    Bachelor of Design with Distinction - BDes
    Toronto Metropolitan University
Projects (professional or personal) verified_user 0% verified
  • T
    The Glorient
Awards verified_user 0% verified
  • I
    Dean's List
    Issued by Charles Falzon
Publications verified_user 0% verified
  • R
    Castor and Polly
    RADmag Feb
    This editorial photoshoot which I art directed and styled is published in RADmag Issue 08, Ryerson University's FCAD magazine. Take a look at the launch party: http://radmag.ca/blog-hidden-rad/2018/2/23/what-radmag-issue-08-brought-to-the-table
  • K
    After Party
    Kaleidoscope Mar
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