Alexandra Zatarain
About
Detail
Co-Founder, VP of Brand & Marketing
New York, United States
Résumé
Jobs
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- WMentorWE NYCJan 2019 - Dec 2022 (4 years)WE NYC is an initiative based out of the New York City Department of Small Business Services, that is dedicated to helping women start and grow their business.
- CAngel InvestorCleo CapitalOct 2018 - Current (7 years 9 months)Angel investor in early-stage companies. Particularly interested in health, wellness, fitness, and products for women or LATAM market.
MentorGalvanizeMar 2017 - Oct 2019 (2 years 8 months)Advisor and mentor for member companies of Galvanize, offering guidance on topics such as marketing strategy, public relations, communications, and branding. Galvanize is an education company that blends the lines between learning and working. We create easy access for anyone who has the aptitude and drive to succeed with technology, especially in data science, engineering and entrepreneurship. Our campuses are home to instructors, students, startups and others who are dedicated to level up their skills.- Co-Founder, VP of Brand & MarketingEight SleepJul 2014 - Current (12 years)Eight Sleep is the world's first sleep fitness brand with a mission to fuel human potential through optimal sleep. Founded in New York City in 2014, Eight Sleep leverages thermoregulation, data, and technology to design products to restore individuals to their peak energy levels every morning. Eight Sleep was named one of Fast Company's “Most Innovative Companies of 2018”, and recognized two years in a row by TIME's Best Inventions of the Year. Eight Sleep has raised $65M in funding from leading investors including, Founders Fund, Khosla Ventures, Y Combinator, Craft Ventures, and 8VC. To learn more, visit eightsleep.com. - Responsible for conception and development of the brand and category, including naming, positioning, and visual iden
- Associate | Public RelationsCAISMar 2013 - Aug 2014 (1 year 6 months)
- PR and Brand ManagerMoWAMar 2012 - Dec 2012 (10 months)Photosharing app gamifying online marketing and social shopping. Successful exit in June 2013
- Relationship ManagerHireTalent Staffing Recruiting FirmJan 2012 - Mar 2013 (1 year 3 months)
- GIntern - Communication DepartmentGobierno del Estado de Baja CaliforniaJul 2011 - Aug 2011 (2 months)
Education
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- Y CombinatorY CombinatorJan 2015 - Dec 2015 (1 year)
- Summer Honors Institute, Business and PoliticsGeorgetown UniversityJan 2011 - Dec 2011 (1 year)
- Study Abroad Program, Communication and Public RelationsUniversity of MiamiJan 2010 - Dec 2011 (2 years)
- B.S. Communication Science, Communication - International DegreeTecnologico de MonterreyJan 2007 - Dec 2011 (5 years)• Graduated with honors • Student Development Diploma recipient, for demonstrating outstanding leadership in student associations • Recognized as one of the top national performers in the graduating test presented by all candidates to a B.S. in Communication Science in the country
Projects (professional or personal)
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- MMIAJul 2013 - Current (13 years)MIA was a customizable 3D-printed jewelry maker aiming to study and test the scalability of mass production in the 3D printing space.
- MMOWASep 2012 - Jun 2013 (10 months)Photo-sharing app gamifying online marketing and social shopping.
- wwww.matteofranceschetti.comDec 2011 - Jan 2012 (2 months)
- ""Mal de amores" (2011) - Short FilmJul 2011 - Current (15 years)Producer
- SSIE7E First International Film CongressAug 2009 - Apr 2010 (9 months)Head Coordinator at the First International Film Congress in Monterrey, Mexico. Managed a team of over 30 volunteers in the coordination of a massive three day event of lectures, panels and workshops.
- ""Mal de Amores"Short film produced by college students at Tecnológico de Monterrey (Mexico).
Awards
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- EMujeres Destacadas 2019El DiarioApr 2019Hispanas que han avanzado pese a los obstáculos que se les presentaron en el camino, y que con ahínco cumplen un rol decisivo en distintas esferas. https://eldiariony.com/2019/04/30/mujeres-destacadas-2019-trayectoria-de-21-latinas/
- Finalist, Booking.com Technology Playmaker of The YearBookingcomFeb 2019Introduced in September 2017, the awards are dedicated to recognizing and celebrating women working across the world who are disrupting and transforming businesses, industries, communities and society using technology.
- 30 Under 30 in Consumer TechnologyForbesJan 2017http://www.forbes.com/profile/alexandra-zatarain/
Publications
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- T(Almost) Tricked Into My Own Employee MisclassificationThe Staffing Stream Staffing Industry AnalystsOct 2012
- UFour Block: Helping Vets Win The Unemployment WarUS Veterans MagazineAug 2012