Megan Morrison

Manager, Partner Growth and Business Development - Lenovo

CDW

Aug 2025 - Current (1 year 2 months)

Business Development Manager

CDW

Nov 2024 - Aug 2025 (10 months)

Lenovo Data Center Solutions and Services for Higher Education

Manager, Event Strategy

CDW

May 2022 - Nov 2024 (2 years 7 months)

Emerging Leaders Program Participant

CDW

Oct 2021 - Jul 2022 (10 months)

Cross-functional project to drive solutions for key business issues. The program identifies and develops potential future leaders for CDW. Through a cross-functional project, guidance of a Sr. Manager and above Sponsor, and the integration of Lean Six Sigma Green Belt problem-solving methodology, the program culminates with teams presenting their outcomes and recommendations to CDW leadership.

● Selected as Team MVP by peers

Sr. Program Manager, Event Strategy

CDW

Aug 2018 - May 2022 (3 years 10 months)

Event Marketing Specialist (Lead)

ZS

Dec 2016 - Feb 2018 (1 year 3 months)

Throughout several roles and promotions I managed all pre-planning, onsite execution and post-event aspects of domestic and international conferences, conventions, and trade shows ranging from 20 to 1,500 attendees. In this role, I produced custom events to engage audiences and grow brand awareness. I created budgets of $500K and cost control initiatives to ensure best-value vendor performance. I oversaw project plans, schedules, and planning sessions with staff and organized meetings with stakeholders to collect requirements and ensure flawless project progress.
Selected Contributions:
►Manage the Marketing Events Team five coordinators and a portfolio of 50+ events annually with a budget of over $1.5M.
►Achieved industry

Senior Marketing Event Coordinator (Manager)

ZS

Jun 2015 - Dec 2016 (1 year 7 months)

►Increased efficiency by 60% in the Events Team by creating and implementing standard operating procedures and service-level agreements for event deliverables.
►Developed and implemented overall event portfolio strategy and established tools to set priorities and measure outcomes, making the Events Team as a strategic partner to the firm.
►Streamlined event planning by organizing company’s first knowledgebase containing industry best practices, recommended timelines, and internal processes for company-wide use.

Promoted to Marketing Event Specialist

Marketing Event Coordinator (Manager)

ZS

Feb 2013 - Jun 2015 (2 years 5 months)

ZS Associates is one of the world's largest business services firms specializing in transforming sales and marketing from an art to a science. We help clients gain market share at lower cost. We do so by creating data-driven strategies that they can implement rapidly and by taking on sales and marketing operations to make them more competitive.

►Developed subject matter experts as thought leaders through a content development program for presenters to solidify content presentation, engagement, and storytelling skills.
►Increased brand impact by developing identities for ZS-produced events that supported the overall brand.
►Built social media audience following through blogging, Twitter, Facebook, and LinkedIn updates.<

Coordinator, Convention Services

Smithbucklin

Jan 2012

SmithBucklin is the world’s largest association management and professional services company. Founded in 1949, the company provides full-service management and outsourcing services to trade associations, professional societies, technology user groups, corporations, government institutes/agencies and other nonprofit organizations. SmithBucklin’s mission is to drive growth for its client organizations and provide uncompromised stewardship for their long-term prosperity. SmithBucklin offices are located in Chicago, Washington, D.C., St. Louis and St. Paul, Minn. and the SmithBucklin + MCI Worldwide Partnership provides client organizations with seamless association and event management services from more than 40 offices throughout the world.

Special Event Manager

Berghoff Catering Restaurant Group

Jan 2011 - Jan 2012 (1 year 1 month)

Tradition with a Twist ... Building on the foundation of the Berghoff brand, BCRG has helped clients bring an innovative touch to special events planning and catering for over 25 years. Whether it is an intimate dinner party at home where you are building traditions and memories, or a larger, more complex event where you are building your brand and business relationships, BCRG’s creativity, attention to detail and stellar service sets us apart as one of Chicago’s premier catering and event companies.

►Develop and maintain relationships; including clients, venues and industry colleagues though networking and establishing a strategic communication plan.
►Generate viable leads through market familiarization and networking, as

Senior Account Executive (contracted opportunity)

Gibbs Soell

Jan 2011

Gibbs & Soell is a leading global independent PR firm with communications expertise in technology, science, design and business.

►Secured media coverage and media placements by developing a media relations program, interviewing members, and drafting bylined articles.
►Built relationships with trade journals and business press and distributed news releases for Fortune 500 clients.
►Grew audience engagement on Twitter, Facebook, and LinkedIn and promoted recent media coverage via blog posts, e-newsletters, and podcast.

Meeting and Event Manager

Minding Your Business

Jan 2008 - Jan 2010 (2 years 1 month)

Minding Your Business, Inc. is a leading meeting and event marketing agency using experiential events and strategic thought to target audiences and meet client business objectives.

►Organized and executed meetings and events for 60 to 1,200 attendees.
►Developed and managed project timelines and reconciled program budgets exceeding $1M.
►Achieved cost savings by negotiating with vendors providing food and beverage, production and audio/visual, entertainment and décor, transportation and staffing, housing, and security services.
►Developed and implemented complete event communication plan including graphic design, website content, email blasts, and marketing campaigns.

Special Projects Coordinator

Central Florida Sports Commission

Jan 2007 - Jan 2008 (1 year 1 month)

Orlando Sports, also the Central Florida Sports Commission, is a non-profit organization created to attract international, national and regional events and sports-related business and activities to Orlando, Florida and increase the economic impact through marketing initiatives.

H

Account Manager

Hello Florida Inc

Jan 2005 - Jan 2007 (2 years 1 month)

Hello Florida! is a destination management company serving meeting planners by serving as the local expert in vendor sourcing and contracting, on-site operations, budget management and post-program reconciliation.

A

Public Relations and Communications

Additional Experience

Jan 2001 - Jan 2005 (4 years 1 month)

Grove House of Jacksonville
Assistant Development Director
Jacksonville, FL

University of North Florida – Student Government Association
Director of Public Relations
Jacksonville, FL

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Megan Morrison

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