Partner
Iris
Feb 2015 - Jan 2018 (3 years)
Co-founded & owned the Singapore P&L for Concise, the management consulting & data business of creative agency Iris Worldwide. Grew the team organically to 15+ people and several $M in ARR over 3 years, eventually becoming one of the most profitable offices in the global network.
Full responsibility for proposition, relationships & team in South East Asia. As a commercial & data consultancy that's part of a creative agency, we aimed to come together to do transformative work for clients.
Focused on generation of real-time insight, new ways of understanding consumers, designing omni-channel customer experiences, uncovering & addressing operational inefficiencies, commercialising & productising latent datasets, turning d