D

Diane Le

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Vice President Marketing, Restaurants
United States

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Jobs verified_user 0% verified
  • PAR Technology
    Vice President Marketing, Restaurants
    PAR Technology
    Mar 2026 - Current (6 months)
  • Punchh
    Head of Marketing, Partnerships and Loyalty Strategy
    Punchh
    Feb 2024 - Mar 2026 (2 years 2 months)
  • Punchh
    Sr. Director of Enablement and Loyalty Strategy
    Punchh
    Jan 2023 - Feb 2024 (1 year 2 months)
  • Punchh
    Director of Loyalty Strategy
    Punchh
    Sep 2021 - Jan 2023 (1 year 5 months)
  • Punchh
    Account Director / Digital Strategy Consultant
    Punchh
    Jun 2019 - Sep 2021 (2 years 4 months)
    Providing loyalty insights and digital marketing strategy for some of the world's biggest brands
  • The Coffee Bean  Tea Leaf
    Director of Digital
    The Coffee Bean Tea Leaf
    Apr 2018 - Jun 2019 (1 year 3 months)
    Global coffee and tea chain with over 1200 locations across 30 countries - Lead strategy and execution all consumer facing digital properties for The Coffee Bean & Tea Leaf including website, digital ads, content marketing, search marketing, email marketing, influencer, social media, mobile app, digital analytics and loyalty program - Product managed the launch and development of The Coffee Bean Rewards App & coffeebean.com ecommerce and brand website - Lead customer loyalty strategy with The Coffee Bean Rewards loyalty program and mobile ordering/Order Ahead Rollout, setting up and optimizing customer lifestyle campaigns, including acquisition, onboarding, content marketing and lapsed reactivation campaigns
  • The Coffee Bean  Tea Leaf
    Sr. Digital Brand & Ecommerce Manager
    The Coffee Bean Tea Leaf
    Aug 2016 - Apr 2018 (1 year 9 months)
    - Replatform and strategy reset of Coffeebean.com (brand site), ecommerce website, ecommerce digital marketing and ecommerce fulfillment operations resulting in a 22% improvement in profitability YoY - Drove online sales via email marketing, SEO and digital advertising - Management of agency and vendor teams
  • Sexy Hair
    Ecommerce Manager
    Sexy Hair
    Jan 2013 - Jan 2016 (3 years 1 month)
    #1 professional hairspray brand in the US, Sexy Hair, makers of Big Sexy Hair products Managed Email Marketing, Digital Advertising, Ecommerce, an Online Community and CRM for Henkel/Sexy Hair Concepts
  • VersionX Design Corp
    Marketing Manager
    VersionX Design Corp
    Jan 2011 - Jan 2013 (2 years 1 month)
    Developed and executed comprehensive marketing campaigns through social media, e-commerce, email marketing and other digital channels, with the majority of the work within the beauty, fashion and entertainment industry. Managed teams of 3 people, including coordinators and interns
Education verified_user 0% verified
  • UCLA
    Master of Business Administration (M.B.A
    UCLA
    Jan 2016 - Jan 2019 (3 years 1 month)
    Specializations in technology and marketing
  • UC Irvine
    Bachelor’s Degree, Business Administration and Management
    UC Irvine
    Jan 2007 - Jan 2010 (3 years 1 month)
Projects (professional or personal) verified_user 0% verified
    This is a community-created genome.