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Eduard Sheuchyk

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Product & Performance Marketing Manager in FinTech | Driving Product Growth & Customer Acquisition Through Out-of-the-box Marketing Strategies
Warsaw, Masovian Voivodeship, Poland

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Jobs verified_user 0% verified
  • EXANTE
    Product & Performance Marketing Manager
    EXANTE
    Feb 2024 - Current (2 years 9 months)
    - Develop and execute overall performance marketing strategy - Set up, monitor, manage and optimize campaigns across multiple platforms and channels for positive ROI - Manage performance marketing campaigns, including go-to-market, to help acquire new customers and drive growth - Ability to create enriching content to enhance campaigns - Communicating regular metrics and findings from campaigns and analyze performance, insights, blockers, and areas of opportunity - Conduct conversion rate optimization audits and execute A/B tests - Improve customer lifetime value together to reduce acquisition costs - Responsible for the growth marketing and CRM strategy, processes, and implementation Show less
  • LeverX
    Performance Marketing Manager
    LeverX
    Oct 2021 - Feb 2024 (2 years 5 months)
    - Developing and implementing data-driven performance marketing strategies for SAP solutions - Planning, executing, and optimizing digital advertising campaigns on Google, Microsoft, LinkedIn, Xing, and Facebook in the NA and EMEA regions - Collaborating with the demand generation and content marketing teams to create targeted campaigns - Conduct regular A/B tests and landing page optimizations - Managing and allocating performance marketing budgets effectively, maximizing ROI on marketing spend, and staying within budget constraints - Utilizing Google Analytics and HubSpot to analyze campaign data, providing data-driven insights - Coordination of the content team and project management - Collaborating with UX/UI teams to implement CRO best
  • D
    Product Marketing Manager
    DataLark
    Oct 2021 - Feb 2024 (2 years 5 months)
    - Conducting in-depth market research to understand customer needs, pain points, and preferences - Analyzing the competitive landscape and identifying opportunities to position the product - Developing and executing go-to-market (GTM) strategies for new product launches and major updates - Defining the unique value proposition of the product and crafting positioning statements - Managing project team including marketing, demand generation, and sales reps - Presenting product information and marketing plans to executive leadership - Launching lead generation process from scratch Show less
  • D
    Digital Marketing Strategist
    Jul 2021 - Oct 2021 (4 months)
    - Developing and implementing data-driven digital marketing strategies across various channels, including SEO, PPC, social media, email marketing, and content marketing - Analyzing web analytics data and customer behavior to optimize website performance - Conduct in-depth keyword research and competitor analysis to inform SEO strategies - Plan and execute successful PPC campaigns - Creating compelling and engaging content marketing campaigns - Leveraging social media platforms to drive brand awareness and customer engagement - Collaborating with cross-functional teams to ensure alignment of marketing efforts and drive integrated campaigns - Monitoring industry trends and implementing emerging digital marketing strategies - Preparing and pre
  • Self Employed
    Individual Entrepreneur | Head of Digital Marketing
    Self Employed
    Feb 2020 - Mar 2022 (2 years 2 months)
    - Leading a team of digital marketing professionals in developing and executing comprehensive digital marketing strategies across various channels - Overseeing and optimizing digital advertising campaigns - Utilizing web analytics tools and data insights to improve website performance - Collaborating with the content marketing team to create compelling and SEO-friendly content - Developing a customer-centric social media strategy - Cultivated strategic partnerships with industry influencers and media outlets - Collaborated with UX/UI and development teams to enhance website user experience - Preparing and presenting regular performance reports to executive leadership, highlighting key achievements, KPIs, and areas for continuous improvement
  • freelance
    Digital Marketing Manager
    freelance
    Nov 2018 - Feb 2020 (1 year 4 months)
    - Develop and implement digital marketing strategies aligned with business goals - Utilize PPC advertising, display ads, and social media advertising - Orchestrate impactful social media campaigns across Facebook, Instagram, LinkedIn, and TikTok - Plan and execute comprehensive SMM strategies in cooperation with a team - Create attractive content increasing community engagement - Utilize analytics tools to track and analyze marketing performance - Generate regular reports to drive data-driven decision-making Show less
Education verified_user 0% verified
  • Product Marketing Alliance
    Product Marketing Core packs everything any product marketer needs to propel their product - and career - to the next le
    Product Marketing Alliance
    Jan 2024 - Current (2 years 10 months)
  • School of Business and Management of Technology of Belarusian State University
    master, Master of Marketing Communications, Marketing Communications in Digital Economy
    School of Business and Management of Technology of Belarusian State University
    Jan 2021 - Current (5 years 10 months)
  • Belarusian State Technological University
    Chemical Process Engineer, Chemical Technology of Inorganic Substances
    Belarusian State Technological University
    Jan 2017 - Jan 2021 (4 years 1 month)
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