Gabriela Cecilia Cruces

Gabriela Cecilia Cruces

About

Detail

Google Ads Strategist Sr
Argentina
Contact Gabriela regarding: 
work
Full-time jobs
Starting at USD3k/month
Flexible work
Starting at USD20/hour

Timeline

work
Job

Résumé

Jobs verified_user 0% verified
  • Ignite Visibility
    Google Ads and Local Service Ads Specialist public Remote experience
    Ignite Visibility
    Jan 2024 - Aug 2025 (1 year 8 months)
    Develop and implement effective Google Ads and Local Service Ads strategies for diverse franchise clients, ensuring alignment with business goals and objectives.
    - Optimize campaigns to enhance performance metrics, including click-through rates (CTR), conversion rates, and return on ad spend (ROAS).
    - Perform in-depth analytics and utilize data insights to make informed decisions for continuous campaign improvement.
    - Collaborate with cross-functional teams to integrate Google Tag Manager (GTM), Gtag and GA4 for accurate tracking and reporting.
    - Onboarding meetings with clients
    - Monthly meetings with clients to present our results with Looker Studio reports.
  • Autónomo
    Google Ads Optimizer / Strategist public Remote experience
    Autónomo
    Jul 2023 - Current (3 years 4 months)
    Google ads and Local service ads audits, creation, activation.
    Account Manager, PPC Strategist, Google Analytics, Conversions, Google Tag Manager Conversions, Cross-Domain Conversions, Google Data Studio Reports
  • Infinity Media LA
    Ejecutivo de cuentas public Remote experience
    Infinity Media LA
    Feb 2023 - Jul 2023 (6 months)
    Develop and implement effective Google Ads strategies for diverse clients, ensuring alignment with business goals and objectives.
    - Optimize campaigns to enhance performance metrics, including click-through rates (CTR), conversion rates, and return on ad spend (ROAS).
    - Perform in-depth analytics and utilize data insights to make informed decisions for continuous campaign improvement.
    - Collaborate with cross-functional teams to integrate Google Tag Manager (GTM) for accurate tracking and reporting.
    - Stay up-to-date with industry trends and best practices to maintain a competitive edge in the ever-evolving digital advertising landscape.


  • Y
    Google ads specialist public Remote experience
    Yugo Media
    Aug 2022 - May 2023 (10 months)
    Managed end-to-end Google Ads campaigns, from strategy development to execution and performance analysis.
    - Conducted thorough keyword research and competitive analysis to refine targeting and improve ad placements.
    - Utilized Google Analytics to extract valuable insights and refine campaign strategies, resulting in improved ROI for clients.
    - Worked closely with the creative team to develop compelling ad creatives that resonate with target audiences.
    - Experienced in YouTube campaigns: captivating content, precise targeting, continuous optimization for maximum impact.
    - Created reports in Google data studio (now Looker studio) to report KPIs & explained them in video to clients.
  • S
    Google Ads Specialist public Remote experience
    Smartboost/Virtual Latinos
    Mar 2021 - Jan 2023 (1 year 11 months)
    Crafted customized Google Ads strategies tailored to individual client needs, resulting in increased brand visibility and revenue growth.
    - Implemented Google Tag Manager to streamline tracking and reporting processes, leading to enhanced campaign performance analysis.
    - Created reports in Google data studio (now Looker studio) to report KPIs to clients.
    - Conducted regular audits of campaigns and adjusted targeting parameters for optimal results.
    - Collaborated with account managers to understand client’s business objectives and translated them into effective digital advertising strategies.
  • S
    Sales Manager, Account Manager, Google Ads Specialist
    SEOnet Posicionamiento
    Feb 2019 - May 2021 (2 years 4 months)
    - Sales leader, achieving and exceeding monthly revenue targets through effective account management and strategic planning.
    - Managed client accounts, building strong relationships and identifying opportunities for upselling and cross-selling.
    - Developed and executed Google Ads campaigns that delivered increased website traffic and lead generation for clients.
    - Collaborated with internal teams to optimize Google Analytics setups and improve data accuracy.

  • S
    Ejecutiva de marketing, organización de eventos y ventas
    San Ramón Eventos
    Jun 2012 - Aug 2016 (4 years 3 months)
    - Marketing: Community Manager Desde mi inicio en la empresa desarrollé desde cero todas las redes sociales de la empresa, haciéndola visible al mundo. Actualmente posee más de 21000 seguidores en Facebook.


    • (Facebook, linkedin,twitter, instagram, mercadolibre, google adwords, etc)
    • Evaluar, desarrollar, organizar y controlar el plan anual de Marketing.
    • - Desarrollar los actuales y nuevos mercados, canales de venta.
    • - Desarrollar, promocionar y realizar el lanzamiento de nuevos productos y servicios.
    • - Diseñar, implementar y analizar campañas de Marketing.
    • - Efectuar estudios y estrategias de mercado y nuevo negocios.
    • • Coordinación con agencias, proveedores de servicios web,
  • A
    Fotógrafa
    Aquarela turismo srl
    Nov 2003 - Mar 2007 (3 years 5 months)
    Fotografía y diseño en photoshop. Pick up de pasajeros en hoteles