Jessica Publicidad

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Auxiliar de marketing digital

Pisos albornoz

Feb 2025 - Current (1 year 9 months)

- Gestión de redes sociales: creación de contenido (Reels, TikTok, carruseles, historias) alineado con tendencias de arquitectura y diseño, aplicando un estilo elegante, minimalista y coherente con la identidad de marca.
- Copywriting y storytelling: redacción de descripciones, captions y guiones para videos con palabras clave inspiradas en revistas de arquitectura como AXXIS, con el objetivo de generar alcance y viralidad.
- Estrategia de marketing digital: planificación de campañas en Meta Ads y Google, segmentación de audiencias (arquitectos, diseñadores y público general) y análisis de métricas para optimizar inversión y resultados.
- Relación con la comunidad de diseño: coordinación de colaboraciones con arquitectos,

MARKETING COORDINADOR

HP INC

Jun 2024 - Nov 2024 (6 months)

. Regional Budget Management & Campaign Execution • Managed and updated budget details, including BMT IDs, purchase orders (PO), approved budgets, and invoicing in Excel. • Coordinated with suppliers, sending purchase orders with key details to initiate campaign execution. • Worked with agencies on SOW management, PO creation, and collaboration with Services. • Developed media briefs based on regional team data and created SOWs for campaign alignment. • Updated partnership IDs in media plans and verified BMT IDs for accurate tracking. • Oversaw asset delivery and tracked the billing flow to ensure smooth operations. • Conducted monthly reviews of accruals and invoicing in collaboration with the finance team. • Coordinated OGSM metri

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MERCHANDISING AND COMMUNICATION

AMAZONCOLOMBIA

Jan 2020 - Jan 2023 (3 years 1 month)

-Design support such as flyers, merchandising design among others for Amazon Women events. -Contribution and development of new ideas for amazon women to empower them and unite by sharing ideas and experiences -Publish content for Amazon media channels -Strategic management for amazon media and events

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ADVERTISER

NIKOLLS COMPUTER

Jan 2018 - Jan 2019 (1 year 1 month)

ONLINE CONTENT CREATOR

Patch

Publish content to our social media channels .

MARKETING EXPERT

360pmi

Corresponds to the development program created by the training team to train future coaches and managers. • Understand Amazon metrics throughout Latin America and how they work. Additionally, utilized Canva for various design tasks, enhancing visual communication and marketing materials, while also leveraging Illustrator for more complex graphic design needs, ensuring a cohesive and professional presentation of training content.

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COSTUMER SERVICE ADVISOR

Support new agents to be more efficient and get more surveys answers • Analyze agent data to have balanced metrics and reach Amazon monthly goals -Describe the metrics obtained to managers • Trainer of amazon policies and procedures • Creation and edition of agenda content for 2023 (for the new hires )

Jessica

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Jessica

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