Carolina Lozano
About
Detail
Industrial design
Bogota D.C., Colombia
Contact Carolina regarding:
work
Full-time jobs
Starting at
USD1.5k/month
Résumé
Jobs
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- SEntrepreneur public Remote experienceSongo SorongoNov 2017 - Current (8 years 11 months)As an entrepreneur, I was responsible for establishing and managing my own brand, where I developed business strategies and led the promotion of my products. I learned to create effective digital content for selling accessories, which not only improved the brand’s visibility but also boosted sales. Additionally, I utilized copywriting skills to craft engaging product descriptions and optimize customer communication, and I employed storytelling techniques to emotionally connect with my audience. I also became familiar with video editing to create appealing visual content that resonated with my clients and enhanced the brand’s presence on digital platforms. I gained foundational knowledge of SEO (Search Engine Optimization) to strategically p
Graphic designerFreelancerJan 2017 - Current (9 years 9 months)As a graphic designer I work for projects in visual identity, social media, and corporate communications, which has provided me with valuable experience throughout various industries.- Executive assistant bootcampPareto TalentApr 2026I was a 2-week Bootcamp participant. This intensive course consisted of 30+ hours of instruction, where participants were trained in a broad set of programs and tools: HighLevel, Zapier, ClickUp, Content Creation, Digital Marketing, Video editing, Claude, Lovable, Vibe Coding, Al Tools, Inbox Zero & Calendar Management.
As well as essential soft skills: Project Management, Effective Communication & Time Management.
I was certified by the successful completion of the program's comprehensive Final Project. This included social media video editing, a key component that demonstrated practical application of learned digital marketing strategies. - Content creatorAdCommTVMar 2025 - Aug 2026 (1 year 6 months)Graphic content design for social media and branding, ensuring that each piece reflects the brand’s identity. I am responsible for developing the brand’s content ideas, including the design of each post, as well as editing and creating reels and videos. This showcases my ability to integrate prompt engineering skills into the creative process, optimizing the production of engaging and relevant content. My duties include the design of promotional merchandising as well.
- ABranding and Social Media SpecialistAdcomm MDU SASMar 2022 - Mar 2024 (2 years 1 month)I enhanced the brand presence by optimizing the branding, and creating the content plan throughout social media.
My duties include the design and edition of social media content, the visual identity design of the different brands inside the company, the design of merchandising materials, and the corporate communications. The management of all the social media channels and monthly reporting to ensure the optimization of the social media plan. - MDigital Strategy and Content CreatorMypimes.coDec 2021 - Mar 2022 (4 months)I created the digital strategy for social media to generate leads and proposed a visual content look and feel for the brand. This included designing engaging social media graphics, creating videos and animations, and overseeing the overall visual identity. My responsibilities also encompassed creating and editing video content to enhance brand storytelling and engagement across various platforms. Additionally, I leveraged SEO (Search Engine Optimization) principles to ensure that the digital content, including videos and graphics, was discoverable and effectively reached the target audience, thereby maximizing lead generation efforts.
- Visual Product on pointSamsung ElectronicsApr 2016 - May 2018 (2 years 2 months)My main responsibility was to manage the Samsung display parameters and ensure that the product was correctly displayed in both chains and its own stores. In addition, I provided advice and supervision to sellers on the exhibition aspect, supervised new implementations, and managed the maintenance processes of shop displays.
- The Visuals team selected strategic points in the store to improve product visibility, resulting in greater impact and increased sales for each launch.
- We improved the presentation of Samsung products in stores.
- Our efforts helped raise awareness among sellers about the display parameters and maintenance of Samsung products in shop displays. - Through this role, I also developed community m