Executive Vice President, Content and Communications
EnsembleIQ
Mar 2022 - Feb 2023 (1 year)
• Led content, communications, and marketing strategies to increase awareness of business intelligence offerings in retail, technology, consumer goods, healthcare, and hospitality sectors
• Developed innovative products, content best practices, and content and marketing dashboards that drove performance enhancements, and revenue and profit growth
• Collaborated with cross-functional teams to execute marketing campaigns and enhance brand visibility
• Played a hands-on role in strategy activation, which included writing and editing editorial news, editorial insights, content calendars, new content delivery frameworks, audience marketing, sales marketing, and public relations content, and content and marketing best practices tra