Eileen Tong

Mental Health Coach

Anise Health

Jun 2025 - Current (1 year 4 months)

Provide culturally responsive mental health coaching for diverse clients, with a focus on Asian American communities
Support clients in building coping strategies, stress management skills, and resilience through evidence-based coaching techniques
Collaborate with therapists and other providers to deliver integrated, holistic care
Maintain confidentiality and professional boundaries while fostering an empathetic, supportive environment
Document sessions and track client progress toward goals

SAFELab Research Fellow

University of Pennsylvania

May 2025 - Current (1 year 5 months)

Conduct research at the intersection of social work, technology, and AI, with a focus on vulnerable and marginalized communities

Support AI program evaluation project, including survey design, data collection, and analysis of student motivation, stress, and engagement

Collaborate with faculty, researchers, and partner organizations to advance evidence-based interventions

Translate research findings into actionable insights to inform program development and policy recommendations

Support and academic initiatives exploring the impact of AI on social work practice

Budget Coach

MyBudgetCoach

Dec 2024 - Current (1 year 10 months)

Guide clients in developing personalized budgets aligned with their financial goals and values

Provide empathetic coaching that integrates both practical financial strategies and emotional awareness

Teach clients tools for tracking income, expenses, and savings to improve financial stability

Empower individuals to build healthier money habits and reduce financial stress

Celebrate client progress and encourage long-term financial confidence

Founder

Insight Studios

Dec 2024 - Current (1 year 10 months)

https://www.insight-studios.co/

Insight Studios helps startups build better products through fast, actionable user experience design and research. We partner with early-stage teams to uncover user needs, validate ideas, and drive smarter product decisions. With over a decade of experience in healthcare, AI, and enterprise technology, we turn user insights into business breakthroughs.

Staff Product Designer

Twilio

Jul 2022 - Dec 2024 (2 years 6 months)

Established the UX design and research process for Services Operations, a team that creates technology solutions for Twilio support teams, in alignment with existing engineering processes.
Led design for large scale Chat GPT enabled AI bot enterprise projects
Partner with business stakeholders and engineers to lead design for all projects within the team.

Senior Product Designer

Humana

Apr 2021 - Jul 2022 (1 year 4 months)

Responsible for leading multiple enterprise and consumer-facing technology innovation projects while collaborating closely with product team and internal stakeholders
Led successful launch of Medicare plan selection and enrollment system for internal sales agents
Enabled MVP launch of Medicaid benefits navigator responsive site and text messaging system for Medicaid members

Senior Product Designer

McKinsey Company

May 2019 - Apr 2021 (2 years)

Responsible for leading multiple international enterprise research and design projects
Led research, product strategy and design for self serve BI analytics system
Established UX best practices for enterprise vendor implementation, including iterative test-and-learn cycles to improve the new user’s experience for a company-wide analytics system

User Experience Consultant (Contract)

McKinsey Company

Feb 2017 - Apr 2019 (2 years 3 months)

Created and successfully implemented 2 major competitive enterprise vendor evaluation plans for vendor selection through user research, including heuristics evaluation of vendor solutions (desktop and mobile), usability testing, and surveys for final round solutions.

User Experience Designer at Northwell Health (Contract)

Northwell Health

Jun 2016 - Jan 2017 (8 months)

Responsible for leading user research and design initiatives for large client-facing hospital site, northwell.edu
Led multiple design and research projects, including creating a service design blueprint around the clinical trial process and competitive analysis and information architecture restructuring for the client-facing Contact Us section

User Research Consultant (Contract)

GFK

Feb 2016 - Apr 2016 (3 months)

Aided moderators in notetaking, data collection, and usability lab setup for large scale usability testing study in the medical space

User Experience Designer

Cofactor Shoplocal PointRoll

Mar 2015 - Feb 2016 (1 year)

Responsible for user research, wireframing, interactive prototyping, and user testing to aid in internal and external product development, working closely with operations, PM, developers, web/visual design, and sales.
Collaborate with tech team on reworking existing internal tools in an Agile Scrum environment
Provide research and design support for external client projects
Support UX discussions and present relevant findings to tech team

User Experience Designer

Cofactor Shoplocal PointRoll

Mar 2015 - Feb 2016 (1 year)

Responsible for user research, wireframing, interactive prototyping, and user testing to aid in internal and external product development, working closely with operations, PM, developers, web/visual design, and sales.
Collaborate with tech team on reworking existing internal tools in an Agile Scrum environment
Provide research and design support for external client projects
Support UX discussions and present relevant findings to tech team

User Experience Designer

amSTATZ

Oct 2014 - Jan 2015 (4 months)

Sketching, wireframing, and prototyping for new site features
Plan and moderate usability testing, user interviews, and present findings to stakeholders
Suggest and direct UI improvements on existing site functionality

UX/UI Design Intern

Sahana Software Foundation

Jul 2014 - Sep 2014 (3 months)

Planned and moderated one-to-one remote and in person usability testing for LA Community Resilience Mapping Tool
Presented findings and recommendations to aid in future design iterations

Digital Learning Intern

Chicago Architecture Foundation

Jul 2014 - Sep 2014 (3 months)

Responsible for assisting with design and development of digital learning products including mobile initiatives
Create user testing plan, surveys, perform competitive analysis and conduct user testing on target demographic based on predetermined personas

Digital Learning Intern

Chicago Architecture Foundation

Jul 2014 - Sep 2014 (3 months)

Responsible for assisting with design and development of digital learning products including mobile initiatives
Create user testing plan, surveys, perform competitive analysis and conduct user testing on target demographic based on predetermined personas

Web Design Intern

Monarc Brand

Jun 2014 - Jul 2014 (2 months)

Oversee conceptualization and brainstorming for parallax scrolling microsite
Create interactions and graphics for site
Provide design and usability recommendations based on UX best practices and heuristics

Junior UX/UI Designer

Green Per Square Foot

Apr 2014 - Oct 2014 (7 months)

Develop and maintain UI templates and web graphics for site
Design and test responsive HTML email templates across major email clients through Hubspot
Build co-branding websites for GreenPSF partners, based on existing Wordpress templates

Pipeline Coordinator (Contract)

Groupon

Feb 2014 - May 2014 (4 months)

Created records in deal strength on Salesforce and Deal Estate platform; recommends and moves record to vetted once complete

Bookkeeper

Karla Otto

Oct 2012 - Dec 2013 (1 year 3 months)

Responsible for multiple client invoicing, business expense tracking, and entering general journal entries
Solely responsible for invoicing and follow up with direct clients in the Karla Otto North American region
Implemented filing system to streamline receipt tracking, invoices, deposits, and bank statements

Project Accounting/Finance Assistant

M Moser Associates

Dec 2011 - Oct 2012 (11 months)

Solely responsible for accounts payable, accounts receivable, client invoicing, and bank reconciliation
Compiled client invoices, issued/filed purchase orders to vendors, and reconciled petty cash and credit cards
Solved vendor discrepancies, client inquiries and resolved daily office financial issues

P

Accounting Intern

Productions My Tale of Two Cities

Sep 2010 - Dec 2010 (4 months)

Responsible for auditing, tax, and bookkeeping for post-production documentary film
Tracked over 30% of all relevant receipts and reconciled bank statements for 2010 tax year on Quickbooks
Implemented new filing system to keep track of receipts, invoices, deposits and bank statements

Accounting Intern

Songwhale

Aug 2010 - Apr 2011 (9 months)

Responsible for accounts payable, accounts receivable, monthly closing, reconciliation, and financial reporting
Generated 1099 forms for 20+ vendors and created comprehensive financial reports for management
Created monthly reports including accounts receivable aging schedule and profit and loss statement

Research and Analysis Intern

Warner Music Group

May 2010 - Jul 2010 (3 months)

Responsible for generating consumer profiles on artists and vendors, tracking sales figures for internal projects, and developing promotional analysis reports
Compiled 2,300 sales dataset from Nielsen Soundscan for windowing strategy project comparing single/album sales vs. single radio spins
Independently tracked 1,000 single/album sales numbers and wrote business reports for cause-and-effect analysis of several major TV shows

A

Business Development Intern

Allegheny Psychological Counseling Services

May 2009 - Sep 2009 (5 months)

Responsible for aiding in development of business proposal for webcam start-up company
Created strategy for compiling 50 sample size phone survey for research regarding potential markets and product development
Collected qualitative information for 5 potential market sectors through internet research

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Eileen Tong

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