Benjamin Radlo

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Partner and Consultant, Go To Market Sales Strategy

RB MARKETS – ACHIEVEMOST

Jan 2024 - Current (2 years 6 months)

Advised private equity and Fortune 500 clients on GTM and sales strategy, identifying a previously untapped $1B market opportunity for strategic growth (Charlesbank). Designed and executed targeted outbound programs that increased revenue 53% within six months through refined segmentation and outreach tactics. Generated $250K in Q1'25 revenue, exceeding targets by 15% through prioritized prospecting and pipeline acceleration. Implemented mentorship and recruitment changes that improved team performance and engagement (30% and 15% improvements respectively).

Managing Director of Sales Development, North America

Adyen

Jan 2023 - Jan 2024 (1 year 1 month)

Implemented MEDDIC sales methodology to improve qualification and increase win rates by 40% within six months. Secured $1.8M in new business and built an $8M pipeline within three quarters; increased new opportunities 60% and client acquisitions 40%. Consistently exceeded quarterly targets (109% Q3, 101% Q4, 122% Q1) by aligning GTM, enablement, and SDR/AE motions. Scaled the North America sales team from 3 to 9, expanding coverage into Canada and accelerating pipeline velocity.

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Director of Inside Sales & Global Business Development

Glassbox Digital

Jan 2021 - Jan 2023 (2 years 1 month)

Redeveloped GTM strategy to align product, marketing, and sales, driving Q1 sales growth of 120% versus target. Grew global inside sales from 9 to 35 colleagues in two years, improving market reach and internal promotion rate (6 SDRs to AM/AE). Introduced a layered management model and enablement programs that raised team performance by 25% within six months.

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Managing Director of Inside Sales – Global

Glassbox Digital

Jan 2021 - Jan 2022 (1 year 1 month)

Built SDR/ISR GTM and onboarding programs that improved sales efficiency 30% and reduced ramp time 25%. Created a $14.5M pipeline and closed $3.5M in ARR within nine months through coordinated outbound and account-based strategies.

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Sales Development Manager; Account Executive

Co-Enterprise

Jan 2020 - Jan 2021 (1 year 1 month)

Led sales team to exceed quota (100% Q4, 120% Q1, 210% Q2) and closed $500K in revenue while engaging enterprise accounts ($250M+ clients). Built an SDR program across US and India, increasing qualified leads 25% and establishing a $5.1M pipeline.

Sales Development Manager; Account Executive

BlueSnap

Jan 2019 - Jan 2020 (1 year 1 month)

Designed and executed an SDR strategy that delivered 110% of sales targets in consecutive quarters through improved lead flow and prioritization. Created a lead-flow database that boosted lead conversion by 25%, improving handoff quality for partnerships and direct sales.

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