Ishita Gahlawat

Product Analyst II

HCA HEALTHCARE

Mar 2026 - Current (8 months)

ProductTank Phoenix Organizer

Mind the Product

Nov 2024 - Current (2 years)

Product Analyst

Studies Weekly

Apr 2024 - Mar 2026 (2 years)

• Led generative and evaluative research for K–8 student and teacher workflows, shaping core product features and informing launch strategy for successful GTM alignment.
• Leveraged analytics tools (Pendo, GA, Hotjar) to surface drop-off points, validate qualitative findings, and guide product decisions with both directional and behavioral data.
• Conducted competitive and AI benchmarking to inform internal innovation planning, directly shaping the company’s AI integration roadmap and long-term product differentiation.
• Launched strategic pilot programs in partnership with district leaders, capturing pre/post-launch usage data to align features with instructional needs and improve adoption across diverse learning environment

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Design Researcher

MakeProgressAI

Jun 2023 - Apr 2024 (11 months)

• Conducted user interviews and contextual inquiries to grasp user needs and challenges.
• Utilized research insights to develop user personas and detailed journey maps, facilitating cross-- team understanding of user perspectives.
• Created wireframes and prototypes in Figma, emphasizing accessibility standards.
• Conducted usability tests and A/B experiments, analyzing user interactions and preferences.

UX Researcher

EdPlus at Arizona State University

Aug 2022 - May 2023 (10 months)

• Implemented benchmark study for ASU Online product (Soft Profile) throughout the product lifecycle.
• Improved website user engagement by leveraging insights from user testing, in-depth interviews, site performance analysis, and session replays.
• Created surveys using Qualtrics within an Agile framework, employing descriptive statistics and visualization tools for data analysis.
• Leveraged A/B testing (30+ tests) to evaluate and optimize ASU online web pages. Incorporated quantitative data from Google Analytics and analyzed user interactions through FullStory recordings.

Ux Research Intern

Benefits Data Trust

Jun 2022 - Aug 2022 (3 months)

• Reduced task completion time by 30% through usability testing for in-house software.
• Translated user requirements into wireframes and prototypes using Figma for the in-house software.
• Developed user personas and journey maps for in-house software to ensure a user-centric approach to design.

UX Researcher

Arizona State University

Sep 2021 - Aug 2022 (1 year)

• Designed and launched several UX research studies using methodologies such as usability studies (unmoderated/remote, and moderated/remote), desirability studies, card sorting, intercept survey, clickstream analysis, and UX benchmarking.
• Progressively improved the asu.edu website satisfaction score by 3 percentage points by leveraging the voice of customers and CX tools such as Google Analytics and Hotjar to better understand ASU’s constituents and to uncover and address user pain points.

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Lead Design Researcher

Team3

Dec 2018 - Feb 2021 (2 years 3 months)

UX Experience -
• Performed user research to gather information on user needs and preferences and translated findings into design concepts and recommendations.
• Led and conducted extensive user research initiatives, including surveys, moderated interviews, field research, design workshops, and ideation sessions. Architectural Experience:-
• Worked as a Junior Architect in a leading architectural firm, contributing to all phases of project development from concept to construction.
• Collaborated with multidisciplinary teams to develop architectural designs, produce detailed drawings, and oversee project implementation.

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Ishita Gahlawat

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