Niels Hoven

Niels Hoven

About

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Founder/CEO
Seattle, Washington, United States

Timeline


work
Job
school
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Résumé


Jobs verified_user 0% verified
  • Mentava
    Founder/CEO
    Mentava
    Jan 2022 - Current (4 years 6 months)
    Mentava was founded to allow top-performing students to achieve their potential. Our first product is a software-based tutor designed to teach preschoolers to read. We’re backed by Quiet, Floodgate, and more than 50 amazing angels like Tim Ferriss, Eric Ries, Garry Tan, Des Traynor, Balaji Srinivasan, Sheel Mohnot, Austen Allred, Amjad Masad, Mikhael Seregine, Jonathan Swanson, Dylan Field, Julian Weisser, and others.
  • Cloudflare
    Product Manager
    Cloudflare
    Jan 2019 - Dec 2022 (4 years)
    Product Manager for Customer Identity and Access Management (CIAM) Shipped projects include: • Granular scopes for permissions management • Secure, automated account recovery • Self-serve SSO setup • Improvements to 2FA: management interface, hardware key support, backup codes • OAuth support • Internal tools to unify siloed customer records
  • ClassDojo
    Product
    ClassDojo
    Jan 2017 - Dec 2018 (2 years)
    • Led development of ClassDojo’s first revenue product • Grew a subscription bundle for a new audience (parents) to best-in-class metrics
  • Pocket Gems
    VP Product Development
    Pocket Gems
    Jan 2011 - Dec 2017 (7 years)
    • Hired, managed, and mentored PMs from the product team’s earliest stages • Led teams for multiple hit games, including - Tap Zoo (highest grossing iOS app of 2011) - Tap Paradise Cove (#1 grossing in 96 countries) - Secret Passages (top 5 grossing in 85 countries) - Tap Zoo Android (Pocket Gems' first Android title, featured by Google)
  • Playdom
    Senior Product Manager
    Playdom
    Jan 2009 - Dec 2010 (2 years)
    • Led the team behind Wild Ones, the first synchronous action game on Facebook • Grew Wild Ones from launch into Playdom's largest game without paid marketing • Acquired by Disney in 2010
  • TABLEAU
    Marketing Manager
    TABLEAU
    Jan 2008 - Dec 2009 (2 years)
    • Increased website conversion (Tableau’s primary leadgen) by 50% via multivariate testing • Managed online ad vendors, increasing leads 700% and lowering cost/lead 40% • Created Tableau's SEO strategy, increasing unbranded search traffic 42% in six months • Authored and launched viral content driving Tableau's two highest days of new visitor traffic • Authored whitepaper on SEO and spoke at Tableau's 2009 Customer Conference
  • Philips
    Researcher (Intern)
    Philips
    Jul 2006 - Oct 2006 (4 months)
    • Explored cooperative strategies for more efficient spectrum reuse • Analyzed proposed IEEE 802.22 cognitive radio standard
  • N
    Principal
    Niels Hoven Consulting
    Jan 2005 - Dec 2007 (3 years)
    • Built profitable niche marketing business • Performed sales and marketing consulting for tech startups
  • Cray Inc
    Software Engineer (Intern)
    Cray Inc
    May 2003 - Aug 2003 (4 months)
    • Ported applications to X1 supercomputer and optimized code for vector processors • Significantly reduced compilation time of WRF weather forecasting model
  • UNIVERSITY OF CALIFORNIA BERKELEY
    Graduate Student Researcher
    UNIVERSITY OF CALIFORNIA BERKELEY
    Jan 2003 - Dec 2006 (4 years)
    • Worked under Anant Sahai • Developed fundamental theory on the effects of uncertainty on signal detection • Coauthored widely cited paper on the fundamental limitations of cognitive radio • Collaborated with law school to submit spectrum sharing policy recommendations to FCC
  • Viasat
    Tester (Intern)
    Viasat
    May 2002 - Aug 2002 (4 months)
  • U
    Software Developer (Intern)
    US Army Research Laboratory
    May 2000 - Aug 2000 (4 months)
Education verified_user 0% verified
  • UNIVERSITY OF CALIFORNIA BERKELEY
    Master of Science, Electrical Engineering
    UNIVERSITY OF CALIFORNIA BERKELEY
    Accepted to Ph.D program, left after M.S.
  • University of Sydney
    University of Sydney
    University of Sydney
    Study abroad
  • Rice University
    Bachelor of Science, Electrical Engineering
    Rice University
  • Rice University
    Master of Electrical Engineering, Electrical Engineering
    Rice University
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