Digital Performance Marketing Exec | (E-commerce)
Trafalgar Luxury Group
Apr 2018 - Sep 2019 (1 year 6 months)
- Responsible for E-commerce marketing across 5 markets: UAE, Bahrain, KSA, Kuwait, Oman
- Lead & execute the campaigns to generate awareness, conversions & launch of new products
- Adept Google analytics specially to analyze site engagement, abandonment rates, paid marketing activities.
- Innovate and present new marketing channels and strategies
- Forecast marketing campaign growth and ROI for marketing campaigns
- Reporting - (Channel Performance, Region, Return Purchases)
- Achieve Positive ROAS and Improve AOV MoM.