Chelsea Cashwell

Chelsea Cashwell

About

Detail

Growth Marketing Manager | Fusing Sales Expertise with Marketing Magic 🚀 | Driving SaaS & Tech Growth | 🌍 International Experience
Stockholm County, Sweden
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Full-time jobs

Timeline

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Résumé

Jobs verified_user 0% verified
  • Amazon Web Services (AWS)
    Enterprise Account Marketing Manager
    Amazon Web Services (AWS)
    Jan 2026 - Current (10 months)
  • Amazon Web Services (AWS)
    Head of Events and Marketing Programs, EMEA North
    Amazon Web Services (AWS)
    Mar 2024 - Current (2 years 8 months)
  • Trustly
    Growth Marketing Manager
    Trustly
    Dec 2023 - Mar 2024 (4 months)
    - Project manage the commercial growth team, executing a successful transition to Jira, and driving alignment with the product marketing team. - Oversee and negotiate a data-driven event calendar, orchestrating 50+ events annually, ranging from major trade shows such as ICE London to proprietary events like Trustly XYZ. - Revamp event management by implementing structured investment proposals, KPI metrics, and comprehensive ROI tracking for each event. - Propel strategic growth initiatives, including the development of Buyer Personas, co-leading PR RFPs, and optimizing industry and media partnerships.
  • Detectify
    Senior Marketing Manager
    Detectify
    Apr 2022 - Dec 2023 (1 year 9 months)
    - Manage marketing automation efforts as Sysadmin for Pardot (lead nurturing, email campaigns, newsletters, ABM program, coordinate collaboration with marketing automation agency) - Oversee email marketing strategy for acquisition & growth aligned with internal initiatives - Admin team for Salesforce and ABM platform (incl rollout process) - Own event strategy, execution, & budget - including trade shows, self hosted events, webinars, partner opportunities, and speaking engagements - Responsible for ROI analysis on events & email marketing efforts
  • Detectify
    Growth Specialist, Marketing
    Detectify
    Sep 2021 - Apr 2022 (8 months)
    - Creator of 'Hack Yourself' events with ABM focus - the highest ROI event in company history - Set & implement email marketing strategy - Build, analyse and optimize lead nurturing programs and campaigns - Create Account-Based Marketing (ABM) program - Run analysis for ABM events & email marketing and then interpret this data into ROI based decisions
  • Detectify
    Enterprise Account Executive
    Detectify
    Feb 2021 - Sep 2021 (8 months)
    - Outbound prospecting to CISO & security professionals at enterprise companies (5k+ employees) - Manage sales process alongside a sales engineer from discovery call to handover to CSM - Generate pipeline with high value targets and provide clear status reporting for management - Work alongside marketing on maximizing ROI for lead generation efforts, like events & webinars
  • Potentialpark
    Enterprise Account Manager (NORAM, UKI, APAC)
    Potentialpark
    Jul 2019 - Sep 2020 (1 year 3 months)
    - Manage existing key accounts at top Fortune 500 companies across NAM, UKI, and APAC regions - Conduct and lead the product delivery to customers as their employer branding expert advisor - Outbound sales responsible, cold prospecting with employer branding leaders at enterprise companies - Generate & oversee marketing campaigns for acquisition & growth, incl events and webinars - Travel to strategic locations and generate a calendar of meetings with high value target companies - Serve as a sales leader with increased culture bearing and admin responsibilities
  • B
    B2B SaaS Marketing and Partnerships Consultant
    Jan 2017 - Jan 2019 (2 years 1 month)
    - Jetty AB - Website optimization (Wordpress), oversee the rollout of the product's first knowledge base, set up website integration with socials for improved performance advertising and Google analytics tracking - Knowlocker (SaaS United) - Lead acquisition efforts for SaaS partner affiliate marketing scheme exceeding quota responsibility, spearhead Pipedrive and Asana adoption for improved team efficiency and communication, work directly with CEO to develop pitch deck and talk track - LOOP PDS - Project manage the production of critical animated advertisement alongside Hyper Island team, admin social media pages and advise top leadership on opportunities to increase awareness
  • C
    Chief Operations Officer
    Jan 2017 - May 2018 (1 year 5 months)
    - Oversee all company operations, including HR, sales, marketing, partnerships and production - Manage hiring, scheduling, and training for a streamlined team - Lead marketing efforts, cultivating partnerships and enhancing online presence - Handle sales processes, from initial contact to contract signing, driving revenue growth - Optimize customer experience by rolling out automations and design improvements - Direct event day onsite for seamless team collaboration and ensuring client satisfaction
  • Charlotte Motor Speedway
    Account Manager and Customer Service Executive
    Charlotte Motor Speedway
    Jan 2017 - May 2018 (1 year 5 months)
    - Welcome guests at the campground office and manage daily reservations, payments, and check-ins - Serve as an Account Executive continually reaching high sales targets through hot & cold outreach - Coordinate event logistics and upsell/renewal efforts during over 20 major events throughout the year - Provide leadership for event time staff including owning ticket sales & cash flow at high traffic gates
  • Mastercard
    Analyst, Direct Marketing & Merchant Segment Solutions, Managed Services, Advisors
    Mastercard
    Oct 2015 - May 2016 (8 months)
    - Contribute to solutions development, partner management, and growth initiatives for both segments - Elevate acquisition and customer management collateral across channels, exceeding client standards - Design and manage multiple print and digital advertising campaigns on behalf of Fortune 500 companies alongside their marketing teams & various agencies which targets their ICPs directly to increase acquisition - Perform project scoping, budgeting, forecasting, A/B testing, and audits for merchant segments
  • Mastercard
    Global Public Policy Graduate Intern
    Mastercard
    Jun 2015 - Oct 2015 (5 months)
    - Co-lead the Master Your Card consumer, merchant, and government education campaign - Collaborate with United Nations and Gates Foundation to plan and execute events in Cote d'Ivoire and Singapore, highlighting Mastercard's commitment & contributions towards achieving The Global Goals - Assist in preparing internal memos and briefings for CEO meetings with heads of state
  • E
    Events & Marketing Director
    Jan 2014 - Jan 2017 (3 years 1 month)
    - Direct flawless event productions & ensure exceptional client experiences - Generate strong working relationship with venue partners to incentivise continued referrals - Drive personal connection with clients to generate referrals and good reviews - Spearhead rollout of improvements across socials and review platforms, such as new photography
  • EU Business School
    MBA Studies
    EU Business School
    Jan 2014 - Jan 2015 (1 year 1 month)
  • Search for Common Ground
    Administrative Coordinator & Operations Intern
    Search for Common Ground
    Apr 2013 - Aug 2013 (5 months)
  • Table 6 Productions
    Event Coordinator
    Table 6 Productions
    Feb 2013 - Aug 2013 (7 months)
  • U.S. HOUSE OF REPRESENTATIVES
    Legislative Intern
    U.S. HOUSE OF REPRESENTATIVES
    Jan 2013 - May 2013 (5 months)
  • Charlotte Motor Speedway
    Account Executive
    Charlotte Motor Speedway
    May 2012 - Jan 2013 (9 months)
Education verified_user 0% verified
  • Campbell University
    bachelor, Bachelor of Arts (B.A.) Law
    Campbell University
  • EU Business School
    bachelor, master, MBA, Master of Business Administration (M.B.A.) Certified Communications and Public Relations
    EU Business School
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