Lourdes Casanova

Lourdes Casanova

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Gail and Rob Cañizares Director, Emerging Markets Institute, Cornell University
New York, United States

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Jobs verified_user 0% verified
  • Cornell University
    Senior Lecturer and Gail and Rob Cañizares Director, Emerging Markets Institute,
    Cornell University
    Jul 2012 - Current (12 years 11 months)
    - Gail and Rob Cañizares Director - Emerging Markets Institute (EMI) (Since 2015); - Senior Lecturer - International Business with focus on Emerging Markets ; - Chair on Academic Standards Committee - Johnson Graduate School of Management at Cornell University (since 2015-2020)
  • World Economic Forum
    Member of the Steering Committee / Council
    World Economic Forum
    Jan 2011 - Current (14 years 5 months)
    Member of the Steering Committee Competitiveness (Since 2015) Member of the Global Agenda Council on Latin America (Since 2011)
  • OECD - OCDE
    Researcher and Collaborator
    OECD - OCDE
    Jan 2009 - Jan 2012 (3 years 1 month)
    Collaborate on Innovalatino, research project on innovation in Latin America
  • Interamerican Development Bank
    Consultant
    Interamerican Development Bank
    Jan 2002 - Jan 2011 (9 years 1 month)
    Collaborated with various research projects.
  • U
    Visiting Faculty and Guest Lecturer
    University of Oxford University of Cambridge University of Zurich ESADE Adolfo Ibaez
    Jan 2000 - Jan 2013 (13 years 1 month)
    - University of Zurich - Visiting Faculty - eMBA program (Between 2005 and 2013); - Adolfo Ibañez School of Management - Visiting Faculty - (Between 2000 and 2012); - Haas School of Business - Visiting Professor - University of California, Berkeley (Between 1996 and 1999); - ESADE - Visiting Professor - International MBA (2011); - University of Oxford - Guest Lecturer - Latin American Center (2010); - University of Cambridge - - Guest Lecturer - Judge Business School (2010).
  • INSEAD
    Senior Lecturer and Director of Executive Education Programs
    INSEAD
    Jan 1989 - Jan 2013 (24 years 1 month)
    - Taught several courses related to Emerging multinationals and innovation at INSEAD's campi in Singapore and Fontainebleau (Between 1989 and 2013); - Served as the Director of Executive Education Programs (Between 1999 and 2013)
Education verified_user 0% verified
  • University of Southern California
    Masters, Sociolinguistics
    University of Southern California
    Jan 1986 - Jan 1989 (3 years 1 month)
  • University of Amsterdam
    Masters, Sociolinguistics
    University of Amsterdam
    Jan 1984 - Jan 1986 (2 years 1 month)
  • L
    Doctor of Philosophy (PhD
    LABASAD - Barcelona School of Arts and Design. Universitat Lleida,
Projects verified_user 0% verified
  • A
    Azuan Technologies (Colombia Trek Client Project): U.S. Market Entry Strategy
    Mar 2014 - Apr 2014 (2 months)
    Developed a multi-channel marketing and sales strategy for Azuan, a Colombian software security solutions startup, to enter to US market, as well as a positioning plan including recommendations for customer segmentation, customer discovery/insights, product differentiation, pricing and branding.
Awards verified_user 0% verified
  • E
    One of the 50 most influential intellectuals in Ibero America
    Esglobal
    Dec 2015
    http://www.esglobal.org/50-intelectuales-iberoamericanos-de-2015/ http://www.johnson.cornell.edu/About/News-Publications/Article-Detail/ArticleId/37599/Professor-Casanova-named-one-of-50-Most-Influential-Intellectuals-in-Iberoamerica
  • F
    Fulbright Scholar
    Fulbright Student Program
    Jan 1987
Publications verified_user 0% verified
  • E
    Emerging Market Multinationals Report: The China Surge
    Emerging Markets Institute SC Johnson School of Management Cornell University
    Jan 2016
  • E
    China and Latin America Go Global: A Comparison of the Characteristics and Development Phases of Outward Foreign Direct
    EMI Johnson Working Papers
    Jan 2016
  • E
    Latin American Emerging Multinationals facing the Region’s Social Challenges
    EInternational Relations
    Jan 2015
  • Q
    A Economia Política de uma Potência Global Emergente
    Quality Marketing C.A.
    Jan 2015
  • D
    Innovation in Latin America: the Case of Mexico
    Dubrovnik International Economic Meeting in International Journal of Business and Economic Sciences Applied Research
    Jan 2015
  • T
    The Brasília Consensus: Looking for a second wind
    The World Financial Review
    Jan 2014
  • T
    The Location Advantages and Competition Environment of Latin America
    Tsinghua University Press
    Jan 2014
  • T
    The Political Economy of An Emerging Global Power: In Search of the Brazil Dream (foreword by Luciano Coutinho, Presiden
    The Digitization of Healthcare, Palgrave Macmillan
    Jan 2014
  • B
    The Bridge Model: The case of Spanish Multinationals building bridges between Asia and Latin America
    Business and Politics
    Jan 2014
  • I
    From Soft to Hard Power: In Search of Brazil's Winning Blend
    INSEAD Working Paper
    Jan 2013
  • C
    El papel de España en los Lazos Económicos entre Asia y Latinoamérica: Grandes empresas, Pymes y la ciudad de Barcelona
    Casa Asia INSEAD
    Jan 2012
  • A
    Longevidad y competitividad de las grandes empresas familiares brasileñas: claves de largo plazo.
    Apuntes Empresas y grupos Econmicos
    Jan 2012
  • E
    La década dorada latinoamericana: las ‘global latinas’ llegan a occident
    Economa Exterior 59
    Jan 2011
  • O
    INNOVAlatino: Impulsando la innovacion en America Latina
    OECD INSEAD Fundacion Telefonica
    Jan 2011
  • U
    Corporate Social Responsibility and Latin American Multinationals: Is poverty a business issue?
    Universia Business Review Special Issue Multilatinas No 25
    Jan 2010
  • T
    Global Latinas. Emerging Multinationals from Latin America
    The Digitization of Healthcare, Palgrave Macmillan
    Jan 2009
  • I
    From Multilatinas to Global Latinas. The Latin American Multinationals (Compilation Case Studies)
    InterAmerican Development Bank Working Paper
    Jan 2009
  • E
    A Comparative Analysis of the Innovation Systems of Brazil, Korea and Mexico
    EMI Johnson Working Papers
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