C

CJ Pendleton

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Chief Strategy Officer @ Matrixx CPG
Denver, Colorado, United States

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Jobs verified_user 0% verified
  • Matrixx CPG
    Chief Strategy Officer
    Matrixx CPG
    Jan 2022 - Current (4 years 8 months)
  • Matrixx CPG
    VP, Shopper Marketing
    Matrixx CPG
    Jun 2016 - Dec 2021 (5 years 7 months)
    Promoted to VP after leading expansion of our online video, shopper marketing, promotions, digital, social media & influencer marketing and entertainment tie-in campaigns across Bradshaw Home (Bialetti, T-Fal, Good Cook, etc.), Sugar Foods (Fresh Gourmet, Mrs. Cubbison's) and other key brand partners.
  • Matrixx CPG
    Account Director
    Matrixx CPG
    Apr 2014 - Jun 2016 (2 years 3 months)
    Designed and supervised the execution of digital shopper marketing campaigns for leading CPGs including Hefty, Lindsay Olives, High Ridge Brands (Zest, VO5, Reach Toothbrushes, etc.), Challenge Dairy and Johnsonville.
  • Matrixx CPG
    Account Manager
    Matrixx CPG
    Feb 2013 - Apr 2014 (1 year 3 months)
    Recruited to work closely with client partners ranging from category captains to exciting emerging brands. Helped manage numerous award-winning campaigns and projects that worked to bring digital, traditional and trade marketing efforts together for maximum impact on sales.
  • The CocaCola Company  Zico Coconut Water
    Team Lead - Field & Experiential Marketing
    The CocaCola Company Zico Coconut Water
    Jan 2012 - Sep 2013 (1 year 9 months)
    Team lead for Los Angeles and other portions of Southern California which included pop-up and sampling executions of ZICO Coconut Water and other ZICO products at a wide variety of public events to educate and expose potential new consumers to the benefits of our product and the key traits that differentiated ZICO from competitors. Served as the first line of contact for field representatives who may experience issues while attending events and consistently excelled at creative problem-solving creatively and efficiently. Duties also included creating team expense reports, weekly event summaries, and event media packages.
  • Campus Explorer
    Product Development
    Campus Explorer
    Jan 2012 - Jan 2013 (1 year 1 month)
    Assisted Campus Explorer's product team in a wide variety of website content generation and improvement projects. Curated and confirmed content for the website's college profile pages with the primary focus being on researching and gathering outside web-sourced multimedia. Other projects I provided support for included SEO research for Campus Explorer's scholarship and major description pages using Google Adwords, and general QA/Bug Checking.
  • Ben  Jerrys
    General Manager
    Ben Jerrys
    Mar 2010 - Aug 2011 (1 year 6 months)
    *Worked full-time while maintaining heavy course load at Business School. Quickly promoted to General Manager. *Responsible for all day to day operations of the store including scheduling *Hired and trained new employees *Maintained inventory levels and placed orders with multiple suppliers *Cultivated relationships with staff as well as customers to increase customer satisfaction and repeat sales *Resolved any customer issues in a professional manner *Developed strong ability to multitask and make quick decisions in fast paced
Education verified_user 0% verified
  • University of Colorado Boulder  Leeds School of Business
    BSBA, Operations Managment
    University of Colorado Boulder Leeds School of Business
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