Chester Gilpin

Chester Gilpin

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Head of Social Media Marketing
United Kingdom

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work
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Résumé

Jobs verified_user 0% verified
  • CoinPoker
    Head of Social Media Marketing
    CoinPoker
    Jan 2026 - Current (8 months)
    As Head of Social Media Marketing at CoinPoker, I oversee a large-scale content and distribution operation built for performance, reach, and consistent growth. Managing a team of 25 managers and their supporting staff, I’ve structured and scaled a system that delivers over 500 million monthly views across social platforms, with sustained 35% month-on-month growth. My role sits at the intersection of content, data, and commercial strategy. From building high-volume content engines to negotiating and executing strategic partnerships, I focus on turning attention into measurable outcomes. 📌 Social Media Infrastructure & Scale Designed and implemented a multi-layered content and distribution system capable of generating hundreds of millions
  • Asset Avenue
    Chief Marketing Officer
    Asset Avenue
    Jan 2025 - Jan 2026 (1 year 1 month)
    As CMO, I’ve built and executed the entire marketing infrastructure, driving growth and operational efficiency across all fronts. From strategic planning to execution, I’ve managed everything from high-level partnerships to granular ad optimizations. 📌 Full-Scale Marketing Strategy – Designed and implemented a multi-channel marketing strategy to drive growth and engagement. 📌 Ad Campaign Management – Launched and optimized performance-based advertising across multiple platforms to maximize ROI. 📌 Influencer & KOL Partnerships – Built and managed key influencer relationships, leading high-impact collaborations that increased brand exposure and conversions. 📌 B2B & Strategic Partnerships – Negotiated and structured deals that unlocked lo
  • ClickOut Media
    Marketing Contractor
    ClickOut Media
    Jan 2023 - Nov 2025 (2 years 11 months)
    Data-Driven Growth: Helped raise over $30M for crypto projects by implementing tailored marketing strategies and data insights. 📌 Community Building: Led successful initiatives that grew communities by over 25,000 members across multiple projects. 📌 Paid Media & ROI Optimization: Managed and optimized paid media campaigns, improving ROI and meeting strict KPI targets. 📌 Influencer & Affiliate Marketing: Developed and managed influencer campaigns that resulted in increased brand awareness and customer acquisition. 📌 Sales Funnel Development: Created high-conversion funnels for Web3 projects, resulting in improved lead generation and customer engagement. 📌 Cross-Functional Team Leadership: Collaborated with development, operations,
  • Flipitcom
    Business Operations Manager
    Flipitcom
    Nov 2022 - Dec 2023 (1 year 2 months)
    📌Led operations across Business Development, Marketing, Content, Customer Support, Technology, and Project Management, driving cross-functional excellence. 📌Cultivated high-value B2B relationships with leading UK football clubs, including Manchester United and Chelsea, securing major sponsorship deals and brand partnerships. 📌Guided the team through the successful development and launch of a Minimum Viable Product (MVP). 📌Spearheaded the development of an affiliate portal and integrated advertising provider systems to enhance business operations. 📌Developed and optimized marketing and sales funnels, significantly improving conversion rates. 📌Managed and nurtured long-term influencer relationships to sustain impactful partnerships. 📌D
  • D
    Chief Marketing Officer
    DMN GameFi Group
    Feb 2022 - Nov 2022 (10 months)
    📍Led and coordinated cross-functional teams across marketing, development, and operations, driving key strategic updates and improvements to support business growth as CMO. 📍Optimized social media strategies, driving 1,000,000+ monthly impressions and increased traffic. 📍Managed a large marketing budget, driving conversions through targeted paid ads and detailed KPI analysis (CTR, CPA, CPC). 📍Launched successful affiliate marketing and ambassador programs, driving significant game launch success. 📍Integrated NFT utility to enhance gameplay and user engagement. 📍Grew community from 850 to 14,000+ members through effective management and engagement. 📍Executed an airdrop campaign with 10,000 sign-ups and organized weekly giveaways to bo
  • B
    Head of Marketing Communications
    Bitcoin Beats Ltd
    Feb 2020 - May 2021 (1 year 4 months)
    📍Directed high-impact organic marketing strategies, achieving significant audience growth and engagement. 📍Scaled YouTube to 11,000+ subscribers and Telegram to 700+ members through targeted community-building initiatives. 📍Executed advanced SEO, SMO, and cross-platform engagement tactics to optimize brand visibility. Strengthened brand identity with strategic content creation and professional graphic design expertise. 📍Delivered exceptional ROI through cost-efficient, organic marketing approaches. 📍Advanced business acumen in cryptocurrency, blockchain, and decentralized technologies.
  • C
    Financial Market Analyst
    CryptoChesterLtd
    Mar 2018 - Feb 2022 (4 years)
    📍Delivered consistent trading profitability through advanced strategies and disciplined execution. 📍Managed funds with expertise in market analysis, risk management, and portfolio growth. 📍Founded Crypto Chester Ltd, providing top-tier cryptocurrency education and insights. 📍Increased lead generation by 200% YOY through high-performing sales and affiliate programs. 📍Optimized marketing funnels, driving improved conversion rates and business growth. 📍Enhanced high ticket product offerings by leveraging customer insights and feedback. 📍Built an optimised a high/mid tier ticket webinar strategy funnel with an average 30%+ conversion rate 📍Expert knowledge in Web3, blockchain, and decentralization strategies.
  • C
    Construction Finishing Manager
    C Dry Lining
    Jan 2017 - Jul 2020 (3 years 7 months)
    In a lead role overseeing the competition of finished houses, I successfully managed the completion of nearly 500 homes while upholding NHBC UK construction standards. These projects ranged from two-bedroom homes to opulent ten-bedroom mansions. My critical skills in project management, coordination, and stakeholder focus were pivotal in ensuring seamless operations. High-level communication and accountability were my strengths, enabling effective collaboration with diverse teams to meet tight deadlines for clients' moving-in requirements. In the dynamic construction industry, challenges were met with agility and resourcefulness, as I adeptly rescheduled staff and materials to maintain strict client deadlines. My exceptional ability to li
  • J
    Assistant Manager
    Jts Cocktail Bar and Nightclub
    Jul 2016 - Aug 2018 (2 years 2 months)
    In this role, I undertook various valuable challenges, including handling challenging customers and organizing successful promotional nights. As the manager for a popular club in a vibrant student city, I led multiple student nights, showcasing my skills in redesigning menus and creating eye-catching marketing materials using Adobe Photoshop. I also excelled in staff management, organizing rotas, and efficiently managing stock levels. I was also responsible for the club's cash flow, handling large amounts of money and ensuring smooth deposits into the bank. My experiences demonstrate my ability to thrive in a fast-paced and demanding environment, making me a valuable asset to the team.
Education verified_user 0% verified
  • C
    Business Diploma Level 3
    City Of Oxford College
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