Meghan Parks

Senior Vice President, Marketing and Communications

EVERSANA

Feb 2026 - Current (7 months)

Vice President Marketing

Waltz Health

Jun 2021 - Current (5 years 3 months)

I'm responsible for the full marketing function at Waltz, a healthcare technology company transforming how people access and afford prescription medications. I established the function from the ground up and oversee brand, messaging, PR, content, sales enablement, and both consumer and executive communications. I led the development and launch of the Waltz brand and continue to manage all corporate and product marketing efforts. I also own the end-to-end patient and member experience, including market research, content, and implementation. In client and sales conversations, I help partners bring our solutions to life and demonstrate their impact.

Director, Employee Engagement

Optum

Jul 2019 - Feb 2022 (2 years 8 months)

Sr. Communications Manager, Client Management

Optum

Oct 2017 - Jul 2019 (1 year 10 months)

Marketing Manager, Specialty Marketing

Optum

Jun 2016 - Oct 2017 (1 year 5 months)

On the specialty marketing team I help promote understanding of the products and services BriovaRx, our specialty pharmacy segment, brings to the marketplace. Whether it’s through internal training, the development of marketing materials or the rebrand of a website, I equip the organization and our stakeholders with the tools and information they need to convey our value.

Marketing Specialist

Optum

Jul 2015 - Jun 2016 (1 year)

As a Marketing Specialist, I develop and maintain a comprehensive product catalog and ensure our product marketing materials stay current. In addition, I work to understand our key product performance metrics and manage product enhancements as well as discontinuations. Also assist in the elevation of brand identity through tours given at our Innovation Center.

Communications Analyst

Catamaran

Jun 2014 - Jul 2015 (1 year 2 months)

As a Communications Analyst, I prepare messaging around our corporate brand as well as participate in the strategy and execution of the company’s communication initiatives, both internal and external. I assist with the creation and management of content on various company websites and social media platforms including Twitter, LinkedIn and YouTube. Produce numerous communications pieces for key audiences: employees, clients, sales prospects, members, consultants and the investor community. Also assist in the elevation of brand identity through various media placements and tours given at our Innovation Center.

M

Student Aide

Miami University PreLaw Office

Aug 2013 - May 2014 (10 months)

Perform front desk duties for Pre-Law Program office, such as answering phones, filing, student intake, and appointment scheduling. Serve as a secondary contact for alumni and other law school representatives. Assist Director of Pre-Law Program in fulfilling Program objectives and initiatives.

Marketing and Communications Intern

Catamaran

May 2013 - Jun 2014 (1 year 2 months)

As Marketing and Communications intern, I collaborate with a team to write and produce content for internal and external websites, write internal and external communications to clients, members, and employees as well as develop implementation plans, press releases, and other various projects. I participate in brand marketing campaigns, prepare corporate announces and releases, formulate bulletins on relocation of corporate offices to Schaumburg, draft and maintain content for external and internal websites, assist in analyzing current process flows, and develop presentations and newsletters for company executives. Served as a VIP greeter for the opening of the new corporate offices in downtown Chicago. I am consistently working with compute

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Teacher

El Instituto de Jovellanos

Jan 2012 - Jun 2012 (6 months)

Developed weekly lesson plans, created classroom presentations, facilitated discussions about the English language and American culture, and assisted the teacher in reaching her annual goals.

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