Nataly Ayala

Nataly Ayala  new_releases

About

Detail

Senior Marketing Strategist & Customer Success Specialist
Santa Tecla, La Libertad Department, El Salvador

Contact Nataly regarding: 
work
Full-time jobs
Starting at USD1.8k/month

Timeline


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Job
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Education

Résumé


Jobs verified_user 0% verified
  • Pioneer Interests
    Customer Success Coordinator public Remote experience
    Pioneer Interests
    Aug 2022 - Current (4 years 3 months)
    • Coordinated customer experience and communication workflows across multiple retail locations.
    • Managed review response systems, customer escalations, and reputation management strategies.
    • Supported multi-channel marketing campaigns, loyalty promotions, and customer retention initiatives.
    • Coordinated revenue-driving marketing initiatives across multiple retail locations, supporting promotional strategy, customer retention, loyalty marketing, and ecommerce optimization to maximize sales performance and customer lifetime value.
    • Collaborated with cross-functional teams to improve operational execution and customer-facing communication.
    • Assisted with workflow organization, SOP documentation, vendor coordinatio
  • Pioneer Interests
    Marketing Operations Associate public Remote experience
    Pioneer Interests
    Jan 2021 - Aug 2022 (1 year 8 months)
    • Supported day-to-day marketing operations for a multi-location retail business environment.
    • Assisted with SMS and email marketing campaign execution, audience segmentation, and promotional communication strategies.
    • Managed website product and inventory updates to maintain accurate customer-facing information across digital platforms.
    • Responded to customer inquiries across digital channels, helping improve customer communication and support experiences.
    • Contributed to social media content creation, promotional asset development, and digital advertising campaigns.
    • Assisted in campaign planning and execution for retail promotions and customer engagement initiatives.
    • Collaborated with internal teams t
  • Uassist.ME
    Marketing & Operations Coordinator public Remote experience
    Uassist.ME
    Jun 2020 - Dec 2020 (7 months)
    • Supported remote business operations and digital marketing initiatives in a fast-paced virtual work environment.
    • Assisted with SMS and email marketing campaigns, customer communication, and social media management tasks.
    • Supported e-commerce and dropshipping operations, including product coordination and online store updates.
    • Contributed to content creation, promotional materials, and digital design support for marketing initiatives.
    • Assisted with administrative and operational workflows, including scheduling, organization, and client support tasks.
    • Gained hands-on experience with accounting-related processes, QuickBooks support, and operational coordination.
    • Collaborated with remote teams across
  • M
    Corporate Communications & Multimedia Coordinator
    Marists Brothers Corporation
    Feb 2017 - Dec 2019 (2 years 11 months)
    • Managed website updates, digital content publishing, and online communication initiatives for institutional audiences.
    • Supported public relations and communications efforts through multimedia content, event coverage, and institutional media projects.
    • Produced photography and visual content for events, youth initiatives, and organizational campaigns
    • Assisted with news writing, institutional articles, and communication materials for digital and internal platforms.
    • Supported social media management and multimedia communication strategies to strengthen audience engagement.
    • Participated in the production and coordination of digital media projects, including online interviews and podcast-style content.
    •
  • M
    Marketing & Brand Consultant public Remote experience
    Jan 2017 - Current (9 years 10 months)
    • Developed brand identity, digital communication, and marketing materials for businesses, professionals, and independent brands across multiple industries
    • Designed and managed websites focused on user experience, branding consistency, and customer engagement
    • Created social media strategies, multimedia campaigns, and digital content for platforms including Instagram, Facebook, TikTok, and YouTube
    • Produced promotional videos, short-form content, and visual assets tailored for digital advertising and audience growth
    • Assisted clients with branding direction, content planning, and online presence optimization
    • Collaborated directly with clients to identify communication challenges, improve brand positioning, an
  • P
    Public Relations Account Executive
    Oct 2016 - Dec 2017 (1 year 3 months)
    • Supported public relations and communication initiatives for commercial accounts and organizational projects.
    • Assisted with event coordination, logistics, and communication support for institutional and client-facing activities.
    • Monitored national and international media coverage to support communication and public relations efforts.
    • Contributed to digital communication strategies, online content management, and audience engagement initiatives.
    • Supported social media management and community interaction across digital platforms
    • Assisted with creative communication projects and promotional content development for commercial accounts.
    • Collaborated with internal teams to maintain communication consis
Education verified_user 0% verified
  • Universidad Centroamericana José Simeón Cañas
    Multimedia Production Diploma
    Universidad Centroamericana José Simeón Cañas
    May 2019 - Dec 2019 (8 months)
    Specialized training in multimedia content production, audiovisual storytelling, digital communication, and creative media development. Focused on the creation and coordination of visual, audio, and digital content for modern communication platforms and brands.

    Developed experience in:
    - Multimedia production workflows
    - Video and audio production
    - Creative direction
    - Content creation for digital platforms
    - Visual communication
    - Media production planning
    - Digital storytelling
    - Branding-oriented multimedia content

    These studies strengthened both technical and creative communication skills applied to marketing, media, branding, and digital content strategies.
  • Escuela de Comunicación Mónica Herrera
    Storytelling Workshop: The Thousand and One Ways to Tell a Story
    Escuela de Comunicación Mónica Herrera
    Apr 2018
    Professional workshop focused on storytelling, journalistic writing, narrative techniques, and audience engagement through strategic communication. The program explored different approaches to narrative construction, journalistic analysis, profile writing, chronicle development, and storytelling structures for media and communication environments.

    The workshop strengthened skills in:
    - Storytelling techniques
    - Creative and journalistic writing
    - Narrative structure
    - Audience engagement
    - Editorial analysis
    - Interview-based content development
    - Profile and chronicle writing
    - Communication through emotional narratives
    - Media storytelling
    - Content interpretation and analysis
  • Universidad Centroamericana José Simeón Cañas
    Bachelor's Social Communication
    Universidad Centroamericana José Simeón Cañas
    Jan 2012 - Oct 2017 (5 years 10 months)
    Focused on journalism, research, organizational communication, and strategic media development. Academic training included communication theory, digital media, content production, public relations, investigative methodologies, audiovisual communication, and institutional communication strategies.

    Developed strong skills in:
    - Strategic communication
    - Journalism and media analysis
    - Organizational and corporate communication
    - Research and critical thinking
    - Public speaking and storytelling
    - Digital content creation
    - Multimedia communication
    - Social and cultural analysis
  • Escuela Americana Cuscatecla
    English Language Program
    Escuela Americana Cuscatecla
    May 2002 - Oct 2006 (4 years 6 months)