Avrill Fuentes

Avrill Fuentes

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CRM & Marketing Automation Specialist | Strategy Implementation & Funnel Optimization
Antioquia, Colombia

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Jobs verified_user 0% verified
  • Digital Resource
    Customer Relationship Management Specialist
    Digital Resource
    Aug 2025 - Current (1 year 1 month)
    - Lead end-to-end client-facing CRM implementations, including onboarding, workflow setup, CRM logic, and client training. - Execute and scale account launches, ensuring fast, accurate, and optimized rollouts that maximize business impact. - Design and implement complex automations, third-party integrations, and multi-platform workflows to streamline operations and boost efficiency. - Build and present conversion-driven strategies and user paths, ensuring optimized customer journeys that increase lead generation and sales. - Monitor platform performance and usage to support billing accuracy and capture recurring revenue. - Develop, optimize, and templatize strategy flows and SOPs, increasing efficiency, scalability, and consistency across i
  • So Shall We
    Funnels Specialist
    So Shall We
    Jan 2025 - Aug 2025 (8 months)
    - Developed and optimized high-converting marketing funnels to enhance lead generation and customer acquisition. - Integrated Go High Level with external tools to streamline CRM functions and improve workflow automation. - Designed and implemented email and SMS sequences with a focus on LP (Landing Pages) and CPR (Click-Through Rate Performance) to nurture leads and drive sales conversions. - Monitored campaign performance using analytics tools, ensuring data-driven decision-making for marketing strategies. - Provided client support and troubleshooting for funnel-related issues, ensuring smooth operations.
  • So Shall We
    Client Lead Junior
    So Shall We
    Oct 2024 - Jan 2025 (4 months)
    - Creative Briefs: Developed creative briefs for marketing campaigns. - Automations in Go High Level and HubSpot: Implemented automated lead follow-ups based on their stage in the sales funnel. - Landing Page Construction: Built effective landing pages using Go High Level and Hubspot. - Sequence Building in HubSpot: Designed and implemented sequences in HubSpot. - Project Tracking: Monitored and tracked the progress of ongoing projects. - Ad Copywriting
  • So Shall We
    Intern
    So Shall We
    Jun 2024 - Sep 2024 (4 months)
    Creative Briefs: Developed creative briefs for marketing campaigns. Basic Automations in Go High Level and HubSpot: Implemented automated lead follow-ups based on their stage in the sales funnel. Landing Page Construction: Built effective landing pages using Go High Level. Sequence Building in HubSpot: Designed and implemented sequences in HubSpot. Project Tracking: Monitored and tracked the progress of ongoing projects. Ad Copywriting
  • Genius Sports
    Data Analyst
    Genius Sports
    Aug 2022 - Feb 2024 (1 year 7 months)
    - Product monitoring & and product analysis to react in any case of discrepancy in the provided information compared to various external sources - Provide support to the Sports Statistician Network - Working with custom software - To communicate and report any issue encountered to the respective Supervisor - Work with different areas of the company to improve the product delivered to customers Top employees of the year 2023, due to having low mistake rate, great attention to detail and supervision process.
Education verified_user 0% verified
  • Universidad Eafit
    Economics
    Universidad Eafit
    Jan 2022 - Dec 2025 (4 years)
  • Universidad Eafit
    Business Administration and Management, General
    Universidad Eafit
    Jan 2020 - Dec 2024 (5 years)