Data Scientist
Movoto
Jan 2016 - Dec 2017 (2 years)
-Built content based recommender engine to support marketing email campaigns, operations agent assistance, and user engagement
-Modeled and internally productionalized a lead scoring system with 90% accuracy and .97 AUC
-Utilized SVMs, Neural Nets, Random Forests, GLMs, XGBoost, and Matrix Factorization
-Dealt with terabytes of data from billions of user-property interactions
-Heavy use of R, Pyhton, Spark, SQL, and Hive
-Created comprehensive analysis of entire marketing efforts, highlighting key successes and convincing leadership to drastically increase budget
-Targeted bottom line KPIs with all algorithm builds
-Supported backend data pipeline cleaning/efficiency efforts
-Worked cross-functionally with design, marketing, product, engine