Digital Marketing Specialist Performance - Paid Analyst
OMD Argentina
Apr 2019 - Sep 2020 (1 year 6 months)
- Diagram ideal campaign structures based on the media plan in different platforms such as Google Marketing Platform, Google Ads, Facebook, LinkedIn, Twitter.
- Define platforms to be used according to objectives, budgets, segmentation and timing according to the client's expectations.
- Implementation of Programmatic Campaigns (DV360) + management with different digital media, negotiation and implementation of Programmatic and/or Direct Deals.