Performance Market Specialist
Technosol
Jan 2021 - Current (5 years 6 months)
• Strategically managed Google Ads campaigns (Search, Display, Call Ads) for clients across B2B, service, logistics, and e-commerce sectors targeting the US, UK, Canada, and local markets.
• Conducted advanced keyword research, competitor analysis, and audience targeting to structure campaigns for maximum lead generation and ROI.
• Optimized performance through bid management, ad copy testing, audience segmentation, and conversion tracking.
• Managed Meta Ads (Facebook & Instagram) campaigns including creative testing, audience refinement, and performance monitoring to drive leads and brand awareness.
• Created high-performing creative assets (static posts, videos, and animations) for social media and paid campaigns while maintaining brand
