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Anushka Snadaya

About

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Uttar Pradesh, India

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Résumé


Jobs verified_user 0% verified
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    Senior Account Executive
    We. Communications (Avian We)
    Mar 2023 - Current (3 years 3 months)
    Drive end-to-end public relations strategy and execution for marquee clients including realme, PVR INOX Ltd., Samsung, Honasa Consumer Ltd. (Mamaearth), Nothing smartphones, and Privee Clinic.Craft compelling communication assets such as press releases, media kits, executive briefs, and brand narratives tailored for product, corporate, and thought leadership visibility.Lead media outreach across national and regional print, digital, and broadcast platforms, nurturing relationships with key editors, reporters, and influencers across tech, lifestyle, business, and entertainment domains.Spearhead product launch campaigns, press conferences, immersion sessions, and media briefings, ensuring high-impact coverage and message alignment.Handle PVR
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    Social Media Marketer
    Newzera
    Aug 2022 - Mar 2023 (8 months)
    Managed the brand's complete social media strategy and content calendar, ensuring timely, engaging, and platform-specific content across Instagram, Twitter, LinkedIn, and YouTube.Spearheaded the planning and execution of a campus-led brand awareness event, increasing app installs and youth engagement through targeted offline and digital outreach.Collaborated directly with the founder's office to drive personal and brand PR, including profile-building campaigns and media coordination.Conceptualized and ran a multi-platform ad campaign, working closely with designers and vendors to deliver creatives aligned with brand voice and performance metrics.Utilized Google Analytics, social listening tools, and performance dashboards to track engagemen
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    Junior Strategist
    VN Advertsing Private Limited
    Aug 2020 - Sep 2021 (1 year 2 months)
    Supported strategy and campaign planning for FMCG and education clients, including creative briefing and idea development.Assisted in preparing brand decks, competitive research, and social media calendars.Coordinated between client servicing, design, and content teams to ensure smooth campaign execution.
Education verified_user 0% verified
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    PG Diploma - Advertising & Public Relations
    IIMC New Delhi
    Jan 2021 - Jan 2022 (1 year 1 month)
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    Graduate in Life Sciences
    MJPRU Bareilly
    Jan 2017 - Jan 2020 (3 years 1 month)
    Uttar Pradesh
Awards verified_user 0% verified
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    Nominated as 'Most Reliable Executive'
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    Awarded spot bonus for securing 5+ top-tier media features