Senior Account Executive
We. Communications (Avian We)
Mar 2023 - Current (3 years 3 months)
Drive end-to-end public relations strategy and execution for marquee clients including realme, PVR INOX Ltd., Samsung, Honasa Consumer Ltd. (Mamaearth), Nothing smartphones, and Privee Clinic.Craft compelling communication assets such as press releases, media kits, executive briefs, and brand narratives tailored for product, corporate, and thought leadership visibility.Lead media outreach across national and regional print, digital, and broadcast platforms, nurturing relationships with key editors, reporters, and influencers across tech, lifestyle, business, and entertainment domains.Spearhead product launch campaigns, press conferences, immersion sessions, and media briefings, ensuring high-impact coverage and message alignment.Handle PVR