Anon

Anon

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Vice President, Blueprint Interactive
Ohio, United States

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Résumé


Jobs verified_user 0% verified
  • Blueprint Interactive
    Vice President
    Blueprint Interactive
    Apr 2022 - Current (4 years 7 months)
  • Courier Newsroom
    Chief Operating Officer
    Courier Newsroom
    Apr 2021 - Apr 2022 (1 year 1 month)
    - Oversaw daily operations for Courier, a civic media company seeking to combat disinformation and create a more civically engaged electorate by targeting specific audiences with credible, values-driven and fact-based journalism.
    - Managed & oversaw annual P&L operating budget and 60+ employees across eight states, including: Executive Leadership Team, Sales & Revenue, HR, Finance, Editorial, Data & Analytics, and Paid Media.
    - Partnered with the CEO in setting and driving organizational vision, operational, and editorial strategy.
    - Translated strategy and vision into operational plans, KPIs, actions and outcomes. Developed and drove actionable KPIs for performance and growth, implement organization-wide goal setting and per
  • Planned Parenthood Federation of America
    Digital State Campaigns Manager
    Planned Parenthood Federation of America
    Dec 2015 - Feb 2018 (2 years 3 months)
    - Worked to craft integrated digital advocacy campaigns to fight attacks on our health care by Congress and State Legislatures throughout the country.
    - Primary digital point of contact with our 50+ affiliates throughout the country — helped ideate and implement digital strategies and campaigns with those affiliates.
    - Brought state legislative fights to the national spotlight.
    - Digital Advocacy lead on campaign strategy, development and execution of our national digital organizing program.
  • Planned Parenthood Federation of America
    Director of Digital Campaigns
    Planned Parenthood Federation of America
    Dec 2015 - Apr 2021 (5 years 5 months)
    - Worked across teams to develop and launch Digital Advocacy, Organizing, and Brand Marketing campaigns, overseeing full scale web development, paid media, social media listening, content strategy, channel planning and partner outreach.
    - Built and managed a highly-skilled and diverse team of digital campaigners, directed strategy and implementation of state, federal, and youth advocacy campaigns.
    - Acted as senior digital staffer for coordinated electoral programs in 2016 and 2018.
    - Oversaw $5MM paid media budget across 5 states for our Independent Expenditure efforts in the 2020 election cycle.
    - Built and launched the organization's first ever Digital Organizing program in January 2017 — I Stand With Planned Parenth
  • O
    Digital Director
    OMalley for President
    May 2015 - Dec 2015 (8 months)
    - Helped plan and execute overall campaign strategy and direction.
    - Coordinated all aspects of the digital program, from ad buys to writing and executing our email and social media programs, to coordinating in-state efforts.
    - Managed the national digital team as well as in-state digital staff in Iowa and New Hampshire. Directed web developer, data and analytics manager, writer, Iowa and New Hampshire State Digital Director, and lead paid digital consultants.
    - Managed overall email program and production.
  • Bully Pulpit Interactive
    Deputy Director
    Bully Pulpit Interactive
    Feb 2013 - Feb 2014 (1 year 1 month)
    - Managed a team of media buyers, account managers, and writers to guide implementation of holistic digital marketing and ad campaigns for various clients.
    - Owned the business development process from brainstorm to completion for a portfolio of agency accounts and clients.
    - Managed large-scale earned media campaigns and budgets.
    - Guided and implemented clients’ digital strategies from planning and writing communications, to website scoping and implementation, to ad creative and placement.
  • Democratic National Committee
    Senior Digital Coordinator
    Democratic National Committee
    Nov 2011 - Jul 2012 (9 months)
    - Helped direct and manage the digital program for the DNC in coordination with the Obama campaign. Managed the ongoing email strategy including generating FR and acquisition strategies, writing emails, and setting up/sending emails using Blue State Digital.
    - Managed the relationship and coordinated projects between the digital teams in DC and Chicago—promoted to the digital rapid response teams for both.
  • Democratic National Committee
    Digital Program Manager
    Democratic National Committee
    Apr 2011 - Jul 2012 (1 year 4 months)
    - Helped direct and manage the digital program for the DNC in coordination with the Obama campaign. Managed the ongoing email strategy including generating FR and acquisition strategies, writing emails, and setting up/sending emails using Blue State Digital.
    - Managed the relationship and coordinated projects between the digital teams in DC and Chicago—promoted to the digital rapid response teams for both.
  • T
    Campaign Strategist (Contractor)
    Trippi Associates
    Mar 2011
    - Traveled to Abuja, Nigeria and throughout the country to develop online campaign strategy and implementation for the re-election campaign of President Goodluck Jonathan.
    - Managed the launch of the primary campaign website, goodluck.org.ng. Project managed development and launch, created new and compelling web content.
    - Managed ongoing voter registration priorities for the campaign, leveraged mobile resources throughout Nigeria to increase registration and donations via mobile phones.
  • E
    Technologist
    Echo Co
    Mar 2006 - Mar 2011 (5 years 1 month)
    - Developed innovative online strategies to help clients meet and exceed organizational and campaign-specific goals.
    - Acted as the single point of contact for a portfolio of clients, managing all aspects of the engagement from strategy development to technical implementation.
    - Provided new media training to clients, helping integrate new media into their communication strategies.
Education verified_user 0% verified
  • Washington College
    BA, English
    Washington College
    Jan 2001 - Dec 2005 (5 years)