Andres Gutierrez

Senior Product Designer

Crehana

Feb 2021 - Current (4 years 7 months)

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Lead Product Designer

Shopi

Mar 2020 - Current (5 years 6 months)

We are a next generation grocery delivery platform that allows consumers to order goods from supermarkets and have them ready to pick up or be delivered.

Lead Product Designer

Shopster

Nov 2019 - Current (5 years 10 months)

•• Due to the covid-19 crisis this startup is restructuring their operations •• Shopster is a digital platform that allows Grooms & Brides to set-up their wedding registry based on the industry top stores and retails. To choose what they really want, and not only what's available in a single multi-store. Choosing from gifts and even trips, experiences or gifts of high price can be arranged and divided into contributions so that the wedding guests can help the Bride & Groom to reach their desired gift. It takes around 8 minutes in the platform for any wedding guest to choose and pay for their gift on their phones with the easiest payment methods available.

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Chief Creative Officer

Sep 2016 - Sep 2019 (3 years 1 month)

As Director of the Marketing, Accounts and Creative department, the following activities were carried out: • Development of marketing and innovation plans for clients. • Preparation of monthly, quarterly and annual reports regarding marketing activities and their impact. • Design of expansion plans and construction of new channels for clients. • Design and planning of brand landings. • Retail manuals and protocols for customers. • Design of marketing plans and positioning for clients. • Segmentation and analysis of the target audience, trends and market behavior to make key decisions for marketing actions. • Development, planning and structuring of internal and external commercial presentations of the client. • Development and implementatio

Chief Creative Officer

Chromart srl

Feb 2016 - Sep 2016 (8 months)

As Director of the Marketing, Accounts and Creative Department, the following activities were carried out: • Supervision, orientation, motivation and monitoring of the performance of the creative team, in order to guarantee efficiency in their daily operations. • Development of creative strategies for marketing and advertising. Design of campaigns, events and experiences that give the client successful results with the consumer. • Meetings with clients in order to know their needs, objectives, expectations to develop and plan the work to be done. • Management of meetings to structure the creative process prior to launching new brands and products. • Management and supervision of all marketing aspects in a conflict situation.

Art Director

Raza Ad+

Sep 2015 - Dec 2015 (4 months)

As a member of the Art Department (Client: Banco Mercantil Santa Cruz), the following activities were carried out: • Development of key visual and triple A art pieces. • Coordination with the Creative Director and the Account Executive. • Production of a wide range of print and digital materials, including brand applications, newsletters, advertisements and more. • Establish visual guidelines and graphic protocols for the proper management of the brand. • Use of computer-aided design (CAD) tools and various programs to create images and graphics that are aesthetically pleasing and meet brand and campaign goals.

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Creative Director

Apr 2014 - Jun 2015 (1 year 3 months)

As a member of the Creativity Department, the following activities were carried out: • Design of merchandising, POP, material for events and activations. • Creation of events and brand experiences. • Design and branding of advertising spaces for different brands. • Proactive contribution with Marketing and Advertising ideas. • Contribution in the development of Marketing projects under the direction of the Area Manager. • Identification of the graphic and conceptual elements that satisfy and respect the client's objectives. • Creation and presentation of advertising campaigns.

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Graphic Designer / Marketing Trainee

Dec 2013 - Jun 2014 (7 months)

As delegate of the Marketing Manager, the following activities were carried out: • Analysis of market strategies, study of trends and the behavior of products that are shared with the competition. • Visit and attention to Key Accounts. • Design and presentation of POP material and branding of spaces. • Design and handling of material for retail. • Training Key Accounts in the use of protocols from the Pernod Ricard Portfolio.

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Junior Creative

Mar 2013 - Nov 2013 (9 months)

As a member of the Creativity department, the following activities were carried out: ‣ Design of graphic proposals based on market research. ‣ Promotion of viral actions. ‣ Permanent assistance to Creative Directors and Marketing Manager.

Andres Gutierrez

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Andres Gutierrez