I’m a Growth and Product Marketing leader who connects product + marketing + data to scale digital products through experimentation, analytics, and user-centered strategy. For over a decade, I’ve helped Fintech, E-commerce, and SaaS startups across LatAm and the US turn insights into actions that drive measurable impact across acquisition, activation, and retention.Currently leading Growth & Marketing at R5, where we combine performance, content, and technology to scale a mobility and insurtech ecosystem. I’m motivated by global-minded teams and products that think big, where strategy, experimentation, and the user sit at the core.