Salesforce Manager Marketing Cloud Specialist
Altimetrik
Jul 2022 - Jun 2024 (2 years)
Project - Macro Bank Argentina (2022-2023) Role: Salesforce Solution Architect & Marketing Cloud Consultant Architected and implemented Salesforce Marketing Cloud solutions to optimize operational efficiency. Developed data models using Automation Studio, SQL, and Einstein techniques. Designed architectural frameworks aligned with business objectives and client needs. Created customer journeys through Journey Builder for SMS, Push, and Email channels. Project - Itaú Bank Chile (2021-2022) Role: Salesforce Technical Lead & Developer / Marketing Cloud Consultant Implemented SFMC from scratch, driving continuous functionality enhancements. Integrated SMS, AWS, SFTP, and WhatsApp using SQL and Automation Studio for data management. Led technica